Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 2.🔍 Which is the odd one out? (a) a new flavour each week (b) ready in five minutes (c) it has a price (d) free name tags
- 3.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 4.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 5.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 6.Which of these is a fair way to compete? (a) breaking their sign (b) posting fake reviews (c) lying about a rival (d) faster service
- 7.Which of these is not a unique selling point? (a) made from waste paper (b) same as every stall (c) free name tags (d) a new flavour each week
- 8.Which of these is a clear unique selling point? (a) we have a table (b) free name tags (c) it is a product (d) we are open
- 9.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 10.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) copying a rival’s logo (d) friendlier service
- 11.🔍 Which is the odd one out? (a) posting fake reviews (b) a fair, lower price (c) breaking their sign (d) copying a rival’s logo
- 12.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to complain (d) to close them down
- 13.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 14.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 15.🔍 Which is the odd one out? (a) personalised with names (b) delivered to your door (c) a new flavour each week (d) it is a product
- 16.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 17.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 18.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) a new flavour (d) grabbing their spot
- 19.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 20.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 21.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) breaking their sign (d) friendlier service
- 22.Which of these is a clear unique selling point? (a) we have a table (b) a sugar-free recipe (c) we are open (d) same as every stall
- 23.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 24.Which of these is not a unique selling point? (a) we have a table (b) delivered to your door (c) free name tags (d) personalised with names
- 25.🔍 Which is the odd one out? (a) spreading rumours (b) better quality (c) friendlier service (d) a cleaner stall
- 26.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 27.🔍 Which is the odd one out? (a) we sell things (b) made from waste paper (c) personalised with names (d) free name tags
- 28.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 29.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 30.Which of these is a clear unique selling point? (a) ready in five minutes (b) same as every stall (c) it has a price (d) we sell things
- 31.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 32.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) breaking their sign (d) a fair, lower price
- 33.🔍 Which is the odd one out? (a) we have a table (b) a new flavour each week (c) it is a product (d) we sell things
- 34.Which of these is an unfair way to compete? (a) posting fake reviews (b) faster service (c) better quality (d) a cleaner stall
- 35.Which of these is a clear unique selling point? (a) we have a table (b) same as every stall (c) we are open (d) delivered to your door
- 36.Which of these is a fair way to compete? (a) posting fake reviews (b) better quality (c) breaking their sign (d) spreading rumours
- 37.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 38.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 39.Which of these is a fair way to compete? (a) copying a rival’s logo (b) grabbing their spot (c) spreading rumours (d) a fair, lower price
- 40.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
Answer key
- a clear USP
- it has a price
- False
- a fair way to compete
- a fair way to compete
- faster service
- same as every stall
- free name tags
- a fair way to compete
- friendlier service
- a fair, lower price
- to set a fair price
- False
- a clear USP
- it is a product
- True
- they get better choices
- grabbing their spot
- a fair way to compete
- an unfair way
- friendlier service
- a sugar-free recipe
- a clear USP
- we have a table
- spreading rumours
- False
- we sell things
- a clear USP
- a fair way to compete
- ready in five minutes
- an unfair way
- breaking their sign
- a new flavour each week
- posting fake reviews
- delivered to your door
- better quality
- not a USP
- False
- a fair, lower price
- False
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