Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 2.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 3.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 4.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) it has a price (d) personalised with names
- 5.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 6.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 7.🏪 What is a competitor? (a) a customer (b) a supplier (c) your teammate (d) a rival seller
- 8.Which of these is not a unique selling point? (a) a new flavour each week (b) we are open (c) a sugar-free recipe (d) ready in five minutes
- 9.🔍 Which is the odd one out? (a) a cleaner stall (b) breaking their sign (c) copying a rival’s logo (d) spreading rumours
- 10.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 11.🔍 Which is the odd one out? (a) it is a product (b) personalised with names (c) a sugar-free recipe (d) delivered to your door
- 12.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) skip it (d) copy the rival exactly
- 13.🔍 Which is the odd one out? (a) a fair, lower price (b) lying about a rival (c) posting fake reviews (d) copying a rival’s logo
- 14.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to copy their sign (d) to close them down
- 15.Which of these is an unfair way to compete? (a) a fair, lower price (b) copying a rival’s logo (c) a cleaner stall (d) a new flavour
- 16.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) posting fake reviews (d) a fair, lower price
- 17.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) a new flavour each week (d) it has a price
- 18.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 19.Which of these is a fair way to compete? (a) lying about a rival (b) faster service (c) grabbing their spot (d) breaking their sign
- 20.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 21.Which of these is a fair way to compete? (a) copying a rival’s logo (b) friendlier service (c) posting fake reviews (d) grabbing their spot
- 22.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 23.Which of these is an unfair way to compete? (a) a new flavour (b) friendlier service (c) grabbing their spot (d) better quality
- 24.🔍 Which is the odd one out? (a) we are open (b) it has a price (c) ready in five minutes (d) we have a table
- 25.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 26.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) a fair, lower price (d) spreading rumours
- 27.🔍 Which is the odd one out? (a) it is a product (b) we have a table (c) delivered to your door (d) same as every stall
- 28.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) spreading rumours (d) breaking their sign
- 29.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 30.Which of these is a fair way to compete? (a) a cleaner stall (b) lying about a rival (c) breaking their sign (d) grabbing their spot
- 31.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) breaking their sign (d) a fair, lower price
- 32.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 33.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 34.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 35.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) a fair, lower price (d) lying about a rival
- 36.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) a fair, lower price (b) posting fake reviews (c) faster service (d) a cleaner stall
- 38.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) prices always rise (d) it is not good
- 39.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) a sugar-free recipe (d) it has a price
- 40.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
Answer key
- True
- an unfair way
- a fair way to compete
- it has a price
- True
- an unfair way
- a rival seller
- we are open
- a cleaner stall
- not a USP
- it is a product
- ask what buyers miss
- a fair, lower price
- to set a fair price
- copying a rival’s logo
- posting fake reviews
- a new flavour each week
- a fair way to compete
- faster service
- not a USP
- friendlier service
- True
- grabbing their spot
- ready in five minutes
- True
- spreading rumours
- delivered to your door
- better quality
- a clear USP
- a cleaner stall
- breaking their sign
- an unfair way
- an unfair way
- a clear USP
- lying about a rival
- not a USP
- posting fake reviews
- they get better choices
- it has a price
- a fair way to compete
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