Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) copying a rival’s logo (d) better quality
- 2.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to complain (d) to set a fair price
- 3.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 4.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) ready in five minutes (d) we sell things
- 5.🔍 Which is the odd one out? (a) a fair, lower price (b) grabbing their spot (c) a new flavour (d) friendlier service
- 6.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) better quality (d) a fair, lower price
- 7.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 8.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 9.🔍 Which is the odd one out? (a) copying a rival’s logo (b) posting fake reviews (c) breaking their sign (d) a fair, lower price
- 10.🔍 Which is the odd one out? (a) lying about a rival (b) a new flavour (c) breaking their sign (d) posting fake reviews
- 11.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 12.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 13.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 14.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) free name tags (d) we sell things
- 15.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 16.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 17.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 18.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) friendlier service (d) breaking their sign
- 19.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) friendlier service (d) a fair, lower price
- 20.🔍 Which is the odd one out? (a) spreading rumours (b) friendlier service (c) better quality (d) a new flavour
- 21.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 22.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) a sugar-free recipe (d) same as every stall
- 23.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 24.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) shops get rude (d) prices always rise
- 25.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) a cleaner stall (d) posting fake reviews
- 26.Which of these is not a unique selling point? (a) delivered to your door (b) a new flavour each week (c) a sugar-free recipe (d) we are open
- 27.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) we sell things (d) free name tags
- 28.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 29.🔍 Which is the odd one out? (a) a sugar-free recipe (b) personalised with names (c) made from waste paper (d) same as every stall
- 30.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 31.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a rude sign (d) a higher price only
- 32.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) made from waste paper (d) it has a price
- 33.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 34.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we have a table (c) same as every stall (d) it has a price
- 35.Which of these is an unfair way to compete? (a) friendlier service (b) spreading rumours (c) a cleaner stall (d) better quality
- 36.🔍 Which is the odd one out? (a) breaking their sign (b) faster service (c) better quality (d) friendlier service
- 37.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) better quality (d) a new flavour
- 38.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) personalised with names (d) we have a table
- 39.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 40.🔍 Which is the odd one out? (a) delivered to your door (b) free name tags (c) we are open (d) ready in five minutes
Answer key
- copying a rival’s logo
- to set a fair price
- True
- ready in five minutes
- grabbing their spot
- lying about a rival
- an unfair way
- ask what buyers miss
- a fair, lower price
- a new flavour
- a fair way to compete
- an unfair way
- True
- free name tags
- a fair way to compete
- True
- a clear USP
- friendlier service
- posting fake reviews
- spreading rumours
- a clear USP
- a sugar-free recipe
- False
- they get better choices
- a cleaner stall
- we are open
- free name tags
- an unfair way
- same as every stall
- False
- a unique selling point
- made from waste paper
- an unfair way
- a sugar-free recipe
- spreading rumours
- breaking their sign
- copying a rival’s logo
- personalised with names
- True
- we are open
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