Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) pick a random word (d) copy the rival exactly
- 2.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 3.Which of these is a clear unique selling point? (a) we have a table (b) free name tags (c) it is a product (d) we sell things
- 4.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 5.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) friendlier service (d) grabbing their spot
- 6.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 7.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 8.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 9.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) friendlier service (d) breaking their sign
- 10.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 11.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 12.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 13.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 14.🔍 Which is the odd one out? (a) delivered to your door (b) personalised with names (c) same as every stall (d) ready in five minutes
- 15.Which of these is a fair way to compete? (a) breaking their sign (b) lying about a rival (c) posting fake reviews (d) a new flavour
- 16.Which of these is not a unique selling point? (a) personalised with names (b) we have a table (c) delivered to your door (d) ready in five minutes
- 17.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) a fair, lower price (d) spreading rumours
- 18.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to set a fair price (d) to complain
- 19.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 20.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) posting fake reviews (d) a new flavour
- 21.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 22.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) faster service (d) lying about a rival
- 23.🔍 Which is the odd one out? (a) free name tags (b) we are open (c) a sugar-free recipe (d) personalised with names
- 24.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) same as every stall (d) ready in five minutes
- 25.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) a cleaner stall (d) posting fake reviews
- 26.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 27.🔍 Which is the odd one out? (a) personalised with names (b) a sugar-free recipe (c) free name tags (d) it is a product
- 28.Which of these is an unfair way to compete? (a) a new flavour (b) a fair, lower price (c) lying about a rival (d) friendlier service
- 29.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 30.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 31.Which of these is not a unique selling point? (a) a new flavour each week (b) delivered to your door (c) free name tags (d) same as every stall
- 32.Which of these is an unfair way to compete? (a) a cleaner stall (b) friendlier service (c) a fair, lower price (d) copying a rival’s logo
- 33.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) it has a price (d) a new flavour each week
- 34.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 35.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 36.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) we sell things (d) a sugar-free recipe
- 37.Which of these is not a unique selling point? (a) we sell things (b) made from waste paper (c) delivered to your door (d) a sugar-free recipe
- 38.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 39.Which of these is a clear unique selling point? (a) delivered to your door (b) same as every stall (c) it is a product (d) we sell things
- 40.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) friendlier service (d) lying about a rival
Answer key
- ask what buyers miss
- False
- free name tags
- a clear USP
- friendlier service
- not a USP
- False
- a clear USP
- breaking their sign
- a fair way to compete
- True
- a fair way to compete
- an unfair way
- same as every stall
- a new flavour
- we have a table
- spreading rumours
- to set a fair price
- an unfair way
- a new flavour
- a clear USP
- faster service
- we are open
- ready in five minutes
- posting fake reviews
- True
- it is a product
- lying about a rival
- a clear USP
- False
- same as every stall
- copying a rival’s logo
- it has a price
- True
- True
- a sugar-free recipe
- we sell things
- True
- delivered to your door
- friendlier service
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