Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.🔍 Which is the odd one out? (a) it is a product (b) a new flavour each week (c) it has a price (d) we are open
- 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a louder voice (d) a rude sign
- 3.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 4.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 5.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a fair, lower price (c) faster service (d) better quality
- 6.🧪 How can you find a USP? (a) skip it (b) pick a random word (c) ask what buyers miss (d) copy the rival exactly
- 7.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) we are open (d) a sugar-free recipe
- 8.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) better quality (d) posting fake reviews
- 9.🔍 Which is the odd one out? (a) a cleaner stall (b) better quality (c) faster service (d) grabbing their spot
- 10.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 11.🔍 Which is the odd one out? (a) a cleaner stall (b) breaking their sign (c) copying a rival’s logo (d) spreading rumours
- 12.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 13.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) a new flavour (d) a cleaner stall
- 14.Which of these is an unfair way to compete? (a) a cleaner stall (b) a fair, lower price (c) lying about a rival (d) friendlier service
- 15.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 16.🔍 Which is the odd one out? (a) better quality (b) a fair, lower price (c) friendlier service (d) lying about a rival
- 17.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 18.🔍 Which is the odd one out? (a) spreading rumours (b) a fair, lower price (c) breaking their sign (d) copying a rival’s logo
- 19.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 20.Which of these is a fair way to compete? (a) lying about a rival (b) better quality (c) grabbing their spot (d) posting fake reviews
- 21.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) made from waste paper (b) a new flavour each week (c) delivered to your door (d) it is a product
- 23.🔍 Which is the odd one out? (a) it has a price (b) a sugar-free recipe (c) same as every stall (d) we have a table
- 24.Which of these is a clear unique selling point? (a) made from waste paper (b) same as every stall (c) we sell things (d) it has a price
- 25.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 26.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 27.🛍️ Why is competition good for customers? (a) they get better choices (b) it is not good (c) shops get rude (d) prices always rise
- 28.🔍 Which is the odd one out? (a) we are open (b) we sell things (c) same as every stall (d) free name tags
- 29.Which of these is an unfair way to compete? (a) a new flavour (b) friendlier service (c) faster service (d) breaking their sign
- 30.Which of these is a clear unique selling point? (a) same as every stall (b) we are open (c) we sell things (d) free name tags
- 31.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 32.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 33.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) posting fake reviews (d) a cleaner stall
- 34.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
- 35.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 36.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 37.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) a new flavour each week (d) we have a table
- 38.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 39.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 40.🔍 Which is the odd one out? (a) breaking their sign (b) a fair, lower price (c) friendlier service (d) better quality
Answer key
- a new flavour each week
- a unique selling point
- not a USP
- an unfair way
- copying a rival’s logo
- ask what buyers miss
- a sugar-free recipe
- better quality
- grabbing their spot
- True
- a cleaner stall
- a fair way to compete
- spreading rumours
- lying about a rival
- True
- lying about a rival
- not a USP
- a fair, lower price
- an unfair way
- better quality
- True
- it is a product
- a sugar-free recipe
- made from waste paper
- a fair way to compete
- a clear USP
- they get better choices
- free name tags
- breaking their sign
- free name tags
- False
- False
- posting fake reviews
- a rival seller
- False
- True
- a new flavour each week
- False
- True
- breaking their sign
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