Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) it is a product (b) personalised with names (c) delivered to your door (d) a sugar-free recipe
- 2.🏪 What is a competitor? (a) your teammate (b) a customer (c) a supplier (d) a rival seller
- 3.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a louder voice (c) a unique selling point (d) a rude sign
- 4.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) we sell things (d) a sugar-free recipe
- 5.🔍 Which is the odd one out? (a) same as every stall (b) made from waste paper (c) it has a price (d) we sell things
- 6.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) copying a rival’s logo (d) better quality
- 7.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 8.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 9.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 10.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 11.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) we have a table (d) ready in five minutes
- 12.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 13.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) a cleaner stall (d) spreading rumours
- 14.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 15.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 16.🔍 Which is the odd one out? (a) we have a table (b) ready in five minutes (c) it has a price (d) same as every stall
- 17.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 18.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 19.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 20.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 21.Which of these is not a unique selling point? (a) made from waste paper (b) a sugar-free recipe (c) a new flavour each week (d) it is a product
- 22.Which of these is a fair way to compete? (a) better quality (b) copying a rival’s logo (c) breaking their sign (d) grabbing their spot
- 23.Which of these is an unfair way to compete? (a) grabbing their spot (b) a new flavour (c) friendlier service (d) better quality
- 24.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 25.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 26.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 27.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) it is a product (d) a sugar-free recipe
- 28.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 29.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) breaking their sign (d) a new flavour
- 30.Which of these is a clear unique selling point? (a) it is a product (b) free name tags (c) we sell things (d) we are open
- 31.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 32.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 33.Which of these is not a unique selling point? (a) a sugar-free recipe (b) a new flavour each week (c) we sell things (d) made from waste paper
- 34.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
- 35.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to copy their sign (d) to set a fair price
- 36.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 37.Which of these is not a unique selling point? (a) a new flavour each week (b) we are open (c) a sugar-free recipe (d) delivered to your door
- 38.Which of these is a fair way to compete? (a) breaking their sign (b) posting fake reviews (c) a new flavour (d) copying a rival’s logo
- 39.Which of these is a fair way to compete? (a) posting fake reviews (b) faster service (c) spreading rumours (d) lying about a rival
- 40.🔍 Which is the odd one out? (a) spreading rumours (b) friendlier service (c) faster service (d) better quality
Answer key
- it is a product
- a rival seller
- a unique selling point
- we sell things
- made from waste paper
- copying a rival’s logo
- False
- a clear USP
- an unfair way
- not a USP
- we have a table
- not a USP
- spreading rumours
- a fair way to compete
- False
- ready in five minutes
- not a USP
- False
- a fair way to compete
- ask what buyers miss
- it is a product
- better quality
- grabbing their spot
- a fair way to compete
- a clear USP
- not a USP
- a sugar-free recipe
- True
- breaking their sign
- free name tags
- False
- an unfair way
- we sell things
- True
- to set a fair price
- a clear USP
- we are open
- a new flavour
- faster service
- spreading rumours
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