Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) we are open (d) a sugar-free recipe
- 2.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 3.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 4.🏪 What is a competitor? (a) a customer (b) a supplier (c) a rival seller (d) your teammate
- 5.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 6.Which of these is not a unique selling point? (a) delivered to your door (b) it has a price (c) free name tags (d) made from waste paper
- 7.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 8.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 9.🔍 Which is the odd one out? (a) we have a table (b) we sell things (c) delivered to your door (d) it has a price
- 10.🔍 Which is the odd one out? (a) ready in five minutes (b) we are open (c) free name tags (d) a sugar-free recipe
- 11.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to complain (d) to set a fair price
- 12.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) skip it (d) ask what buyers miss
- 13.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 14.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 15.🔍 Which is the odd one out? (a) a cleaner stall (b) posting fake reviews (c) friendlier service (d) a new flavour
- 16.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) breaking their sign (d) better quality
- 17.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a rude sign (d) a higher price only
- 18.🔍 Which is the odd one out? (a) better quality (b) a cleaner stall (c) copying a rival’s logo (d) friendlier service
- 19.Which of these is an unfair way to compete? (a) breaking their sign (b) a cleaner stall (c) friendlier service (d) faster service
- 20.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) prices always rise (d) they get better choices
- 21.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 22.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) made from waste paper (d) same as every stall
- 23.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 24.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) a cleaner stall (d) lying about a rival
- 25.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 26.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 27.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 28.🔍 Which is the odd one out? (a) lying about a rival (b) a fair, lower price (c) faster service (d) friendlier service
- 29.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) same as every stall (d) a new flavour each week
- 30.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 31.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 32.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) a cleaner stall (d) spreading rumours
- 33.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 34.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) copying a rival’s logo (d) a new flavour
- 35.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 36.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) friendlier service (d) breaking their sign
- 37.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 38.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 39.🔍 Which is the odd one out? (a) we are open (b) same as every stall (c) it is a product (d) a new flavour each week
- 40.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) it has a price (d) free name tags
Answer key
- a sugar-free recipe
- True
- an unfair way
- a rival seller
- False
- it has a price
- a clear USP
- not a USP
- delivered to your door
- we are open
- to set a fair price
- ask what buyers miss
- False
- a fair way to compete
- posting fake reviews
- better quality
- a unique selling point
- copying a rival’s logo
- breaking their sign
- they get better choices
- a fair way to compete
- same as every stall
- a fair way to compete
- a cleaner stall
- a fair way to compete
- not a USP
- a clear USP
- lying about a rival
- same as every stall
- a fair way to compete
- a clear USP
- a cleaner stall
- True
- a new flavour
- not a USP
- breaking their sign
- a fair way to compete
- not a USP
- a new flavour each week
- free name tags
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