Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) personalised with names (d) it has a price
- 2.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) a cleaner stall (d) posting fake reviews
- 3.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) it is a product (d) ready in five minutes
- 4.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 5.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 6.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 7.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 8.🔍 Which is the odd one out? (a) it is a product (b) made from waste paper (c) a sugar-free recipe (d) ready in five minutes
- 9.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 10.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 11.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) same as every stall (d) free name tags
- 12.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 13.🔍 Which is the odd one out? (a) posting fake reviews (b) better quality (c) lying about a rival (d) grabbing their spot
- 14.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) posting fake reviews (d) a fair, lower price
- 15.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 16.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) personalised with names (d) we are open
- 17.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 18.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 19.🔍 Which is the odd one out? (a) a cleaner stall (b) grabbing their spot (c) spreading rumours (d) posting fake reviews
- 20.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 21.🔍 Which is the odd one out? (a) we sell things (b) we have a table (c) free name tags (d) it has a price
- 22.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 23.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 24.🏪 What is a competitor? (a) a customer (b) your teammate (c) a rival seller (d) a supplier
- 25.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) free name tags (d) a sugar-free recipe
- 26.Which of these is not a unique selling point? (a) personalised with names (b) made from waste paper (c) a sugar-free recipe (d) we sell things
- 27.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) skip it (d) ask what buyers miss
- 28.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 29.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) breaking their sign (d) better quality
- 30.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) copying a rival’s logo (d) posting fake reviews
- 31.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 32.🔍 Which is the odd one out? (a) lying about a rival (b) a new flavour (c) better quality (d) faster service
- 33.Which of these is not a unique selling point? (a) a new flavour each week (b) ready in five minutes (c) it is a product (d) free name tags
- 34.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) we have a table (d) a sugar-free recipe
- 35.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 36.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 37.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) we sell things (d) personalised with names
- 38.Which of these is a fair way to compete? (a) lying about a rival (b) spreading rumours (c) a fair, lower price (d) breaking their sign
- 39.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) spreading rumours (d) better quality
- 40.Which of these is an unfair way to compete? (a) a fair, lower price (b) lying about a rival (c) friendlier service (d) a cleaner stall
Answer key
- personalised with names
- a cleaner stall
- ready in five minutes
- True
- not a USP
- they get better choices
- a clear USP
- it is a product
- a fair way to compete
- False
- free name tags
- a clear USP
- better quality
- a fair, lower price
- an unfair way
- we are open
- False
- False
- a cleaner stall
- a fair way to compete
- free name tags
- an unfair way
- True
- a rival seller
- we have a table
- we sell things
- ask what buyers miss
- False
- better quality
- friendlier service
- not a USP
- lying about a rival
- it is a product
- a sugar-free recipe
- a clear USP
- False
- we sell things
- a fair, lower price
- spreading rumours
- lying about a rival
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