Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) copy the rival exactly (d) pick a random word
- 2.🔍 Which is the odd one out? (a) spreading rumours (b) better quality (c) lying about a rival (d) copying a rival’s logo
- 3.🔍 Which is the odd one out? (a) made from waste paper (b) it is a product (c) it has a price (d) we sell things
- 4.🔍 Which is the odd one out? (a) same as every stall (b) a new flavour each week (c) a sugar-free recipe (d) free name tags
- 5.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 6.Which of these is a clear unique selling point? (a) we sell things (b) delivered to your door (c) it has a price (d) we are open
- 7.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 8.🔍 Which is the odd one out? (a) better quality (b) copying a rival’s logo (c) a fair, lower price (d) friendlier service
- 9.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 10.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 11.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 12.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) delivered to your door (d) we have a table
- 13.Which of these is not a unique selling point? (a) ready in five minutes (b) a sugar-free recipe (c) it has a price (d) free name tags
- 14.🔍 Which is the odd one out? (a) grabbing their spot (b) friendlier service (c) lying about a rival (d) breaking their sign
- 15.🔍 Which is the odd one out? (a) same as every stall (b) we have a table (c) a new flavour each week (d) it is a product
- 16.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 17.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 18.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) we are open (d) made from waste paper
- 19.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) spreading rumours (d) a new flavour
- 20.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 21.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a higher price only (c) a rude sign (d) a unique selling point
- 22.Which of these is a fair way to compete? (a) copying a rival’s logo (b) faster service (c) spreading rumours (d) posting fake reviews
- 23.🔍 Which is the odd one out? (a) better quality (b) faster service (c) friendlier service (d) lying about a rival
- 24.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) free name tags (d) we sell things
- 25.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 26.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 27.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to complain (d) to copy their sign
- 28.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 29.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) a sugar-free recipe (d) it has a price
- 30.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) a fair, lower price (d) spreading rumours
- 31.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 32.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 33.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) same as every stall (d) we are open
- 34.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 35.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 36.Which of these is a clear unique selling point? (a) personalised with names (b) it has a price (c) we sell things (d) it is a product
- 37.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 38.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 39.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 40.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
Answer key
- ask what buyers miss
- better quality
- made from waste paper
- same as every stall
- a clear USP
- delivered to your door
- False
- copying a rival’s logo
- a fair way to compete
- they get better choices
- not a USP
- delivered to your door
- it has a price
- friendlier service
- a new flavour each week
- not a USP
- a clear USP
- we are open
- a new flavour
- False
- a unique selling point
- faster service
- lying about a rival
- free name tags
- an unfair way
- True
- to set a fair price
- a fair way to compete
- a sugar-free recipe
- spreading rumours
- an unfair way
- an unfair way
- ready in five minutes
- an unfair way
- False
- personalised with names
- a fair way to compete
- False
- False
- an unfair way
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