Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) better quality (d) a fair, lower price
- 2.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 3.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 4.Which of these is a clear unique selling point? (a) it is a product (b) a sugar-free recipe (c) we sell things (d) same as every stall
- 5.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) we have a table (d) free name tags
- 6.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) grabbing their spot (d) posting fake reviews
- 7.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 8.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 9.🔍 Which is the odd one out? (a) delivered to your door (b) personalised with names (c) we have a table (d) ready in five minutes
- 10.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a rival seller (d) a customer
- 11.Which of these is a fair way to compete? (a) posting fake reviews (b) a fair, lower price (c) copying a rival’s logo (d) spreading rumours
- 12.Which of these is not a unique selling point? (a) a sugar-free recipe (b) ready in five minutes (c) we are open (d) made from waste paper
- 13.Which of these is an unfair way to compete? (a) faster service (b) better quality (c) breaking their sign (d) a fair, lower price
- 14.🔍 Which is the odd one out? (a) posting fake reviews (b) better quality (c) copying a rival’s logo (d) grabbing their spot
- 15.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 16.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) a new flavour (d) copying a rival’s logo
- 17.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 18.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) prices always rise (d) they get better choices
- 19.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) breaking their sign (d) friendlier service
- 20.Which of these is a fair way to compete? (a) better quality (b) breaking their sign (c) copying a rival’s logo (d) lying about a rival
- 21.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 22.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 23.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) a sugar-free recipe (d) same as every stall
- 24.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 25.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 26.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) ready in five minutes (d) it has a price
- 27.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) faster service (d) posting fake reviews
- 28.Which of these is a clear unique selling point? (a) delivered to your door (b) it has a price (c) we have a table (d) we sell things
- 29.Which of these is an unfair way to compete? (a) a cleaner stall (b) faster service (c) lying about a rival (d) friendlier service
- 30.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) faster service (d) spreading rumours
- 31.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 32.Which of these is an unfair way to compete? (a) a cleaner stall (b) a new flavour (c) better quality (d) spreading rumours
- 33.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) we have a table (d) a new flavour each week
- 34.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 35.Which of these is a clear unique selling point? (a) ready in five minutes (b) same as every stall (c) it has a price (d) we have a table
- 36.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) a new flavour (d) posting fake reviews
- 37.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 38.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 39.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 40.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
Answer key
- spreading rumours
- to set a fair price
- False
- a sugar-free recipe
- free name tags
- a cleaner stall
- True
- True
- we have a table
- a rival seller
- a fair, lower price
- we are open
- breaking their sign
- better quality
- a clear USP
- a new flavour
- not a USP
- they get better choices
- breaking their sign
- better quality
- True
- False
- same as every stall
- an unfair way
- True
- it has a price
- faster service
- delivered to your door
- lying about a rival
- faster service
- an unfair way
- spreading rumours
- a new flavour each week
- a clear USP
- ready in five minutes
- posting fake reviews
- not a USP
- not a USP
- False
- False
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