Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) skip it (d) pick a random word
- 2.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 3.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 4.🔍 Which is the odd one out? (a) lying about a rival (b) a fair, lower price (c) copying a rival’s logo (d) grabbing their spot
- 5.Which of these is a fair way to compete? (a) a fair, lower price (b) copying a rival’s logo (c) lying about a rival (d) grabbing their spot
- 6.🔍 Which is the odd one out? (a) posting fake reviews (b) spreading rumours (c) lying about a rival (d) faster service
- 7.Which of these is not a unique selling point? (a) personalised with names (b) we have a table (c) ready in five minutes (d) a sugar-free recipe
- 8.🔍 Which is the odd one out? (a) ready in five minutes (b) a new flavour each week (c) it has a price (d) delivered to your door
- 9.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 10.🔍 Which is the odd one out? (a) grabbing their spot (b) friendlier service (c) a fair, lower price (d) better quality
- 11.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) personalised with names (d) we sell things
- 12.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) ready in five minutes (d) it has a price
- 13.Which of these is not a unique selling point? (a) same as every stall (b) a sugar-free recipe (c) a new flavour each week (d) free name tags
- 14.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) it is a product (d) free name tags
- 15.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 16.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 17.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 18.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) prices always rise (d) they get better choices
- 19.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) grabbing their spot (d) better quality
- 20.🔍 Which is the odd one out? (a) breaking their sign (b) better quality (c) a fair, lower price (d) a new flavour
- 21.Which of these is not a unique selling point? (a) free name tags (b) made from waste paper (c) ready in five minutes (d) it has a price
- 22.Which of these is a clear unique selling point? (a) we have a table (b) we sell things (c) same as every stall (d) free name tags
- 23.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) we have a table (d) delivered to your door
- 24.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to copy their sign (d) to close them down
- 25.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 26.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 27.Which of these is an unfair way to compete? (a) a cleaner stall (b) copying a rival’s logo (c) better quality (d) a fair, lower price
- 28.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) a sugar-free recipe (d) we have a table
- 29.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 30.🏪 What is a competitor? (a) a rival seller (b) a customer (c) your teammate (d) a supplier
- 31.🔍 Which is the odd one out? (a) we have a table (b) we sell things (c) ready in five minutes (d) same as every stall
- 32.Which of these is an unfair way to compete? (a) posting fake reviews (b) faster service (c) better quality (d) a fair, lower price
- 33.Which of these is an unfair way to compete? (a) a cleaner stall (b) a new flavour (c) grabbing their spot (d) a fair, lower price
- 34.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 35.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) grabbing their spot (d) a new flavour
- 36.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 37.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 38.🔍 Which is the odd one out? (a) free name tags (b) ready in five minutes (c) we have a table (d) delivered to your door
- 39.Which of these is a fair way to compete? (a) copying a rival’s logo (b) friendlier service (c) breaking their sign (d) lying about a rival
- 40.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it is a product (c) made from waste paper (d) ready in five minutes
Answer key
- ask what buyers miss
- a clear USP
- False
- a fair, lower price
- a fair, lower price
- faster service
- we have a table
- it has a price
- a clear USP
- grabbing their spot
- personalised with names
- ready in five minutes
- same as every stall
- it is a product
- an unfair way
- not a USP
- a clear USP
- they get better choices
- better quality
- breaking their sign
- it has a price
- free name tags
- delivered to your door
- to set a fair price
- False
- an unfair way
- copying a rival’s logo
- a sugar-free recipe
- a fair way to compete
- a rival seller
- ready in five minutes
- posting fake reviews
- grabbing their spot
- not a USP
- a new flavour
- an unfair way
- a clear USP
- we have a table
- friendlier service
- it is a product
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