Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a higher price only (d) a louder voice
- 2.🔍 Which is the odd one out? (a) free name tags (b) same as every stall (c) a sugar-free recipe (d) made from waste paper
- 3.Which of these is not a unique selling point? (a) it is a product (b) ready in five minutes (c) made from waste paper (d) personalised with names
- 4.Which of these is a fair way to compete? (a) a new flavour (b) spreading rumours (c) lying about a rival (d) grabbing their spot
- 5.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 6.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 7.🔍 Which is the odd one out? (a) we are open (b) we sell things (c) free name tags (d) we have a table
- 8.Which of these is a clear unique selling point? (a) it is a product (b) same as every stall (c) free name tags (d) we sell things
- 9.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 10.🔍 Which is the odd one out? (a) ready in five minutes (b) a new flavour each week (c) we are open (d) personalised with names
- 11.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 12.Which of these is a fair way to compete? (a) grabbing their spot (b) friendlier service (c) breaking their sign (d) copying a rival’s logo
- 13.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 14.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) a new flavour each week (d) same as every stall
- 15.Which of these is an unfair way to compete? (a) a cleaner stall (b) a fair, lower price (c) grabbing their spot (d) friendlier service
- 16.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 17.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 18.Which of these is a clear unique selling point? (a) we sell things (b) same as every stall (c) it is a product (d) delivered to your door
- 19.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 20.🔍 Which is the odd one out? (a) it is a product (b) personalised with names (c) we have a table (d) same as every stall
- 21.Which of these is not a unique selling point? (a) ready in five minutes (b) personalised with names (c) we have a table (d) a sugar-free recipe
- 22.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 23.Which of these is a clear unique selling point? (a) we sell things (b) made from waste paper (c) we are open (d) same as every stall
- 24.Which of these is not a unique selling point? (a) personalised with names (b) we sell things (c) made from waste paper (d) free name tags
- 25.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to complain (d) to set a fair price
- 26.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) grabbing their spot (d) a cleaner stall
- 27.Which of these is a fair way to compete? (a) breaking their sign (b) spreading rumours (c) copying a rival’s logo (d) better quality
- 28.🔍 Which is the odd one out? (a) faster service (b) copying a rival’s logo (c) friendlier service (d) a cleaner stall
- 29.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) grabbing their spot (d) a cleaner stall
- 30.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 31.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 32.🔍 Which is the odd one out? (a) friendlier service (b) lying about a rival (c) faster service (d) better quality
- 33.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) it is a product (d) a sugar-free recipe
- 34.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 35.🏪 What is a competitor? (a) your teammate (b) a customer (c) a supplier (d) a rival seller
- 36.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 37.🔍 Which is the odd one out? (a) we are open (b) a sugar-free recipe (c) same as every stall (d) we have a table
- 38.🔍 Which is the odd one out? (a) posting fake reviews (b) copying a rival’s logo (c) faster service (d) breaking their sign
- 39.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 40.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
Answer key
- a unique selling point
- same as every stall
- it is a product
- a new flavour
- a fair way to compete
- a clear USP
- free name tags
- free name tags
- a fair way to compete
- we are open
- False
- friendlier service
- an unfair way
- same as every stall
- grabbing their spot
- not a USP
- not a USP
- delivered to your door
- a clear USP
- personalised with names
- we have a table
- ask what buyers miss
- made from waste paper
- we sell things
- to set a fair price
- a cleaner stall
- better quality
- copying a rival’s logo
- a cleaner stall
- True
- False
- lying about a rival
- a sugar-free recipe
- True
- a rival seller
- not a USP
- a sugar-free recipe
- faster service
- a clear USP
- False
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