Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) we are open (b) delivered to your door (c) a sugar-free recipe (d) made from waste paper
- 2.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 3.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) shops get rude (d) they get better choices
- 4.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 5.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 6.🔍 Which is the odd one out? (a) better quality (b) faster service (c) a cleaner stall (d) grabbing their spot
- 7.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 8.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 9.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 10.Which of these is not a unique selling point? (a) delivered to your door (b) personalised with names (c) ready in five minutes (d) we have a table
- 11.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) it is a product (d) a sugar-free recipe
- 12.Which of these is not a unique selling point? (a) we sell things (b) a sugar-free recipe (c) made from waste paper (d) delivered to your door
- 13.Which of these is a fair way to compete? (a) a new flavour (b) grabbing their spot (c) posting fake reviews (d) lying about a rival
- 14.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) ask what buyers miss (d) copy the rival exactly
- 15.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) copying a rival’s logo (d) a cleaner stall
- 16.🔍 Which is the odd one out? (a) a cleaner stall (b) posting fake reviews (c) grabbing their spot (d) copying a rival’s logo
- 17.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 18.🔍 Which is the odd one out? (a) it is a product (b) ready in five minutes (c) personalised with names (d) a sugar-free recipe
- 19.🔍 Which is the odd one out? (a) a new flavour each week (b) made from waste paper (c) it has a price (d) ready in five minutes
- 20.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 21.Which of these is not a unique selling point? (a) it is a product (b) personalised with names (c) free name tags (d) a sugar-free recipe
- 22.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 23.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a customer (d) a supplier
- 24.🔍 Which is the odd one out? (a) same as every stall (b) it has a price (c) a new flavour each week (d) it is a product
- 25.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) posting fake reviews (d) a new flavour
- 26.🔍 Which is the odd one out? (a) a new flavour each week (b) we have a table (c) personalised with names (d) ready in five minutes
- 27.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) made from waste paper (d) ready in five minutes
- 28.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 29.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) made from waste paper (d) same as every stall
- 30.Which of these is an unfair way to compete? (a) grabbing their spot (b) a new flavour (c) faster service (d) friendlier service
- 31.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 32.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 33.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 34.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 35.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) breaking their sign (d) faster service
- 36.🔍 Which is the odd one out? (a) lying about a rival (b) a fair, lower price (c) better quality (d) a cleaner stall
- 37.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 38.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 39.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 40.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
Answer key
- we are open
- True
- they get better choices
- a fair way to compete
- not a USP
- grabbing their spot
- a clear USP
- not a USP
- an unfair way
- we have a table
- a sugar-free recipe
- we sell things
- a new flavour
- ask what buyers miss
- a cleaner stall
- a cleaner stall
- not a USP
- it is a product
- it has a price
- a clear USP
- it is a product
- a fair way to compete
- a rival seller
- a new flavour each week
- posting fake reviews
- we have a table
- we sell things
- not a USP
- made from waste paper
- grabbing their spot
- False
- True
- not a USP
- a fair way to compete
- breaking their sign
- lying about a rival
- False
- False
- False
- a clear USP
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