Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) friendlier service (b) copying a rival’s logo (c) a fair, lower price (d) a new flavour
- 2.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) lying about a rival (d) a new flavour
- 3.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) same as every stall (d) ready in five minutes
- 4.🔍 Which is the odd one out? (a) spreading rumours (b) lying about a rival (c) posting fake reviews (d) better quality
- 5.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) we have a table (d) a new flavour each week
- 6.Which of these is a fair way to compete? (a) a cleaner stall (b) grabbing their spot (c) spreading rumours (d) lying about a rival
- 7.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 8.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 9.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) breaking their sign (d) friendlier service
- 10.Which of these is a fair way to compete? (a) spreading rumours (b) better quality (c) lying about a rival (d) posting fake reviews
- 11.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 12.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a supplier (d) a customer
- 13.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 14.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 15.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 16.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) we sell things (d) delivered to your door
- 17.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) better quality (d) posting fake reviews
- 18.Which of these is a clear unique selling point? (a) we are open (b) delivered to your door (c) it is a product (d) we sell things
- 19.🔍 Which is the odd one out? (a) a new flavour each week (b) same as every stall (c) free name tags (d) ready in five minutes
- 20.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) spreading rumours (d) a fair, lower price
- 21.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) faster service (d) posting fake reviews
- 22.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 23.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 24.Which of these is an unfair way to compete? (a) friendlier service (b) a new flavour (c) posting fake reviews (d) a cleaner stall
- 25.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to copy their sign (d) to close them down
- 26.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 27.Which of these is not a unique selling point? (a) same as every stall (b) a sugar-free recipe (c) free name tags (d) ready in five minutes
- 28.Which of these is a fair way to compete? (a) a new flavour (b) breaking their sign (c) spreading rumours (d) lying about a rival
- 29.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) lying about a rival (d) a cleaner stall
- 30.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) ready in five minutes (d) we sell things
- 31.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 32.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 33.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 34.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 35.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 36.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 37.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 38.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 39.Which of these is not a unique selling point? (a) free name tags (b) made from waste paper (c) it is a product (d) personalised with names
- 40.Which of these is a fair way to compete? (a) grabbing their spot (b) a fair, lower price (c) spreading rumours (d) copying a rival’s logo
Answer key
- copying a rival’s logo
- a new flavour
- ready in five minutes
- better quality
- we have a table
- a cleaner stall
- an unfair way
- not a USP
- friendlier service
- better quality
- False
- a rival seller
- False
- False
- a fair way to compete
- delivered to your door
- posting fake reviews
- delivered to your door
- same as every stall
- a fair, lower price
- faster service
- a fair way to compete
- not a USP
- posting fake reviews
- to set a fair price
- an unfair way
- same as every stall
- a new flavour
- lying about a rival
- we sell things
- True
- ask what buyers miss
- False
- False
- a fair way to compete
- False
- an unfair way
- not a USP
- it is a product
- a fair, lower price
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