Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) it is not good (d) shops get rude
- 2.🔍 Which is the odd one out? (a) it has a price (b) we sell things (c) a new flavour each week (d) we are open
- 3.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 4.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 5.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) a new flavour each week (d) it is a product
- 6.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 7.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 8.🔍 Which is the odd one out? (a) it is a product (b) we have a table (c) personalised with names (d) we are open
- 9.Which of these is not a unique selling point? (a) free name tags (b) a new flavour each week (c) made from waste paper (d) it has a price
- 10.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 11.Which of these is a fair way to compete? (a) spreading rumours (b) posting fake reviews (c) breaking their sign (d) a new flavour
- 12.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) a fair, lower price (d) breaking their sign
- 13.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) faster service (d) a new flavour
- 14.Which of these is not a unique selling point? (a) we sell things (b) ready in five minutes (c) made from waste paper (d) a new flavour each week
- 15.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 16.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) skip it (d) pick a random word
- 17.🔍 Which is the odd one out? (a) we are open (b) ready in five minutes (c) we sell things (d) same as every stall
- 18.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a louder voice (d) a higher price only
- 19.Which of these is a fair way to compete? (a) posting fake reviews (b) friendlier service (c) breaking their sign (d) grabbing their spot
- 20.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 21.Which of these is not a unique selling point? (a) same as every stall (b) a new flavour each week (c) personalised with names (d) delivered to your door
- 22.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 23.Which of these is an unfair way to compete? (a) better quality (b) a cleaner stall (c) a new flavour (d) lying about a rival
- 24.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) it is a product (d) we have a table
- 25.Which of these is a fair way to compete? (a) breaking their sign (b) faster service (c) spreading rumours (d) copying a rival’s logo
- 26.Which of these is a clear unique selling point? (a) a new flavour each week (b) it is a product (c) we are open (d) same as every stall
- 27.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 28.🔍 Which is the odd one out? (a) grabbing their spot (b) spreading rumours (c) a fair, lower price (d) copying a rival’s logo
- 29.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a supplier (d) a customer
- 30.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 31.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 32.🔍 Which is the odd one out? (a) a new flavour (b) a cleaner stall (c) grabbing their spot (d) better quality
- 33.Which of these is an unfair way to compete? (a) a new flavour (b) better quality (c) friendlier service (d) grabbing their spot
- 34.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 35.🔍 Which is the odd one out? (a) it is a product (b) same as every stall (c) we sell things (d) made from waste paper
- 36.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 37.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 38.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 39.Which of these is not a unique selling point? (a) personalised with names (b) free name tags (c) it is a product (d) delivered to your door
- 40.Which of these is a fair way to compete? (a) copying a rival’s logo (b) better quality (c) breaking their sign (d) spreading rumours
Answer key
- they get better choices
- a new flavour each week
- True
- a fair way to compete
- it is a product
- an unfair way
- not a USP
- personalised with names
- it has a price
- not a USP
- a new flavour
- a fair, lower price
- lying about a rival
- we sell things
- True
- ask what buyers miss
- ready in five minutes
- a unique selling point
- friendlier service
- not a USP
- same as every stall
- a fair way to compete
- lying about a rival
- ready in five minutes
- faster service
- a new flavour each week
- not a USP
- a fair, lower price
- a rival seller
- an unfair way
- not a USP
- grabbing their spot
- grabbing their spot
- a fair way to compete
- made from waste paper
- True
- a clear USP
- a clear USP
- it is a product
- better quality
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