Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) faster service (d) spreading rumours
- 2.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 3.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 4.🏪 What is a competitor? (a) a rival seller (b) a customer (c) your teammate (d) a supplier
- 5.Which of these is not a unique selling point? (a) a sugar-free recipe (b) a new flavour each week (c) we have a table (d) free name tags
- 6.Which of these is an unfair way to compete? (a) better quality (b) faster service (c) posting fake reviews (d) a new flavour
- 7.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 8.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 9.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) delivered to your door (d) we sell things
- 10.🔍 Which is the odd one out? (a) free name tags (b) it has a price (c) a new flavour each week (d) a sugar-free recipe
- 11.🔍 Which is the odd one out? (a) better quality (b) a cleaner stall (c) a fair, lower price (d) posting fake reviews
- 12.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 13.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) shops get rude (d) prices always rise
- 14.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 15.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 16.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 17.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 18.🔍 Which is the odd one out? (a) spreading rumours (b) a cleaner stall (c) breaking their sign (d) lying about a rival
- 19.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 20.Which of these is not a unique selling point? (a) ready in five minutes (b) a new flavour each week (c) made from waste paper (d) it is a product
- 21.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 22.Which of these is not a unique selling point? (a) a sugar-free recipe (b) delivered to your door (c) free name tags (d) same as every stall
- 23.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) made from waste paper (d) we sell things
- 24.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 25.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 26.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 27.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) breaking their sign (d) a fair, lower price
- 28.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 29.🔍 Which is the odd one out? (a) delivered to your door (b) it has a price (c) we sell things (d) we have a table
- 30.Which of these is a fair way to compete? (a) a cleaner stall (b) spreading rumours (c) posting fake reviews (d) grabbing their spot
- 31.Which of these is a clear unique selling point? (a) we have a table (b) ready in five minutes (c) we sell things (d) we are open
- 32.Which of these is not a unique selling point? (a) free name tags (b) it has a price (c) made from waste paper (d) delivered to your door
- 33.Which of these is a fair way to compete? (a) friendlier service (b) grabbing their spot (c) posting fake reviews (d) breaking their sign
- 34.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 35.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 36.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) we sell things (c) it is a product (d) same as every stall
- 37.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 38.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) ready in five minutes (d) we have a table
- 39.Which of these is not a unique selling point? (a) we are open (b) made from waste paper (c) a new flavour each week (d) free name tags
- 40.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
Answer key
- spreading rumours
- False
- a clear USP
- a rival seller
- we have a table
- posting fake reviews
- a clear USP
- a fair way to compete
- we sell things
- it has a price
- posting fake reviews
- a clear USP
- they get better choices
- a clear USP
- not a USP
- True
- False
- a cleaner stall
- not a USP
- it is a product
- a clear USP
- same as every stall
- made from waste paper
- not a USP
- an unfair way
- an unfair way
- a fair, lower price
- an unfair way
- delivered to your door
- a cleaner stall
- ready in five minutes
- it has a price
- friendlier service
- True
- a fair way to compete
- a sugar-free recipe
- True
- we have a table
- we are open
- a unique selling point
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