Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) your teammate (b) a customer (c) a supplier (d) a rival seller
- 2.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to copy their sign (d) to close them down
- 3.Which of these is a fair way to compete? (a) breaking their sign (b) a new flavour (c) grabbing their spot (d) lying about a rival
- 4.Which of these is not a unique selling point? (a) made from waste paper (b) ready in five minutes (c) we sell things (d) a new flavour each week
- 5.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a higher price only (d) a louder voice
- 6.🔍 Which is the odd one out? (a) grabbing their spot (b) posting fake reviews (c) spreading rumours (d) faster service
- 7.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) same as every stall (d) ready in five minutes
- 8.🔍 Which is the odd one out? (a) a cleaner stall (b) a fair, lower price (c) copying a rival’s logo (d) faster service
- 9.🔍 Which is the odd one out? (a) a new flavour (b) breaking their sign (c) copying a rival’s logo (d) lying about a rival
- 10.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) a new flavour (d) breaking their sign
- 11.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we are open (c) a new flavour each week (d) made from waste paper
- 12.🔍 Which is the odd one out? (a) we sell things (b) we have a table (c) it has a price (d) a sugar-free recipe
- 13.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 14.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) prices always rise (d) it is not good
- 15.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) friendlier service (d) breaking their sign
- 16.🔍 Which is the odd one out? (a) made from waste paper (b) a new flavour each week (c) same as every stall (d) a sugar-free recipe
- 17.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 18.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 19.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 20.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 21.🔍 Which is the odd one out? (a) same as every stall (b) it is a product (c) delivered to your door (d) it has a price
- 22.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) personalised with names (d) same as every stall
- 23.Which of these is a clear unique selling point? (a) a new flavour each week (b) we sell things (c) it is a product (d) it has a price
- 24.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) copy the rival exactly (d) skip it
- 25.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 26.Which of these is a clear unique selling point? (a) ready in five minutes (b) same as every stall (c) it has a price (d) we sell things
- 27.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 28.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) it is a product (d) ready in five minutes
- 29.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) grabbing their spot (d) a new flavour
- 30.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 31.Which of these is an unfair way to compete? (a) faster service (b) better quality (c) a new flavour (d) posting fake reviews
- 32.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 33.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 34.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) ready in five minutes (d) we are open
- 35.Which of these is a clear unique selling point? (a) delivered to your door (b) it has a price (c) we are open (d) we have a table
- 36.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) ready in five minutes (d) we have a table
- 38.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 39.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 40.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
Answer key
- a rival seller
- to set a fair price
- a new flavour
- we sell things
- a unique selling point
- faster service
- same as every stall
- copying a rival’s logo
- a new flavour
- breaking their sign
- we are open
- a sugar-free recipe
- False
- they get better choices
- friendlier service
- same as every stall
- True
- an unfair way
- not a USP
- a fair way to compete
- delivered to your door
- personalised with names
- a new flavour each week
- ask what buyers miss
- a clear USP
- ready in five minutes
- a fair way to compete
- ready in five minutes
- grabbing their spot
- a fair way to compete
- posting fake reviews
- True
- False
- we are open
- delivered to your door
- not a USP
- we have a table
- False
- True
- True
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