Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 2.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 3.🔍 Which is the odd one out? (a) a cleaner stall (b) a new flavour (c) copying a rival’s logo (d) friendlier service
- 4.🔍 Which is the odd one out? (a) a fair, lower price (b) lying about a rival (c) copying a rival’s logo (d) grabbing their spot
- 5.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 6.🔍 Which is the odd one out? (a) a sugar-free recipe (b) same as every stall (c) a new flavour each week (d) free name tags
- 7.Which of these is not a unique selling point? (a) delivered to your door (b) ready in five minutes (c) it is a product (d) free name tags
- 8.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 9.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 10.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 11.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 12.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 13.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 14.Which of these is a fair way to compete? (a) better quality (b) posting fake reviews (c) copying a rival’s logo (d) grabbing their spot
- 15.🔍 Which is the odd one out? (a) friendlier service (b) grabbing their spot (c) lying about a rival (d) posting fake reviews
- 16.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 17.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) a customer (d) your teammate
- 18.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 19.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) skip it (d) pick a random word
- 20.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) made from waste paper (d) we are open
- 21.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 22.🔍 Which is the odd one out? (a) it is a product (b) personalised with names (c) ready in five minutes (d) delivered to your door
- 23.🔍 Which is the odd one out? (a) personalised with names (b) it has a price (c) free name tags (d) made from waste paper
- 24.Which of these is an unfair way to compete? (a) friendlier service (b) a fair, lower price (c) spreading rumours (d) a cleaner stall
- 25.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
- 26.🔍 Which is the odd one out? (a) ready in five minutes (b) we have a table (c) we sell things (d) same as every stall
- 27.🔍 Which is the odd one out? (a) ready in five minutes (b) a new flavour each week (c) we have a table (d) free name tags
- 28.🔍 Which is the odd one out? (a) it has a price (b) we sell things (c) it is a product (d) made from waste paper
- 29.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to set a fair price (c) to complain (d) to close them down
- 30.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 31.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) lying about a rival (d) copying a rival’s logo
- 32.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a louder voice (d) a unique selling point
- 33.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 34.🔍 Which is the odd one out? (a) same as every stall (b) free name tags (c) we sell things (d) we are open
- 35.Which of these is a clear unique selling point? (a) it is a product (b) we are open (c) delivered to your door (d) we sell things
- 36.Which of these is an unfair way to compete? (a) lying about a rival (b) friendlier service (c) faster service (d) better quality
- 37.🔍 Which is the odd one out? (a) we sell things (b) a sugar-free recipe (c) delivered to your door (d) free name tags
- 38.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 39.🔍 Which is the odd one out? (a) a fair, lower price (b) breaking their sign (c) a cleaner stall (d) a new flavour
- 40.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
Answer key
- a clear USP
- a fair way to compete
- copying a rival’s logo
- a fair, lower price
- True
- same as every stall
- it is a product
- an unfair way
- False
- a fair way to compete
- True
- a clear USP
- False
- better quality
- friendlier service
- False
- a rival seller
- not a USP
- ask what buyers miss
- we are open
- False
- it is a product
- it has a price
- spreading rumours
- an unfair way
- ready in five minutes
- we have a table
- made from waste paper
- to set a fair price
- they get better choices
- a cleaner stall
- a unique selling point
- a clear USP
- free name tags
- delivered to your door
- lying about a rival
- we sell things
- a clear USP
- breaking their sign
- not a USP
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