Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) better quality (d) lying about a rival
- 2.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) it has a price (d) a new flavour each week
- 3.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) ask what buyers miss (d) skip it
- 4.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 5.Which of these is a clear unique selling point? (a) free name tags (b) we have a table (c) it has a price (d) it is a product
- 6.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 7.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we sell things (c) same as every stall (d) it has a price
- 8.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 9.🔍 Which is the odd one out? (a) we sell things (b) a new flavour each week (c) ready in five minutes (d) made from waste paper
- 10.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) we sell things (d) a sugar-free recipe
- 11.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) it has a price (d) ready in five minutes
- 12.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 13.Which of these is an unfair way to compete? (a) friendlier service (b) spreading rumours (c) a cleaner stall (d) better quality
- 14.🔍 Which is the odd one out? (a) we are open (b) it has a price (c) delivered to your door (d) we have a table
- 15.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 16.🔍 Which is the odd one out? (a) we are open (b) we have a table (c) it has a price (d) personalised with names
- 17.Which of these is a fair way to compete? (a) grabbing their spot (b) posting fake reviews (c) friendlier service (d) lying about a rival
- 18.Which of these is an unfair way to compete? (a) friendlier service (b) posting fake reviews (c) a cleaner stall (d) better quality
- 19.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) ready in five minutes (d) a sugar-free recipe
- 20.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) faster service (c) a fair, lower price (d) friendlier service
- 21.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 22.🔍 Which is the odd one out? (a) we sell things (b) it has a price (c) same as every stall (d) free name tags
- 23.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 24.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 25.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 26.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 27.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to set a fair price (d) to complain
- 28.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 29.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 30.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 31.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 32.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 33.Which of these is not a unique selling point? (a) personalised with names (b) a sugar-free recipe (c) we sell things (d) delivered to your door
- 34.Which of these is an unfair way to compete? (a) grabbing their spot (b) better quality (c) a cleaner stall (d) faster service
- 35.🔍 Which is the odd one out? (a) a new flavour each week (b) delivered to your door (c) personalised with names (d) same as every stall
- 36.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) lying about a rival (d) a cleaner stall
- 37.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 38.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) it is a product (d) a sugar-free recipe
- 39.Which of these is not a unique selling point? (a) a new flavour each week (b) same as every stall (c) personalised with names (d) delivered to your door
- 40.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
Answer key
- better quality
- a new flavour each week
- ask what buyers miss
- an unfair way
- free name tags
- an unfair way
- a sugar-free recipe
- a clear USP
- we sell things
- a sugar-free recipe
- it has a price
- a clear USP
- spreading rumours
- delivered to your door
- a fair way to compete
- personalised with names
- friendlier service
- posting fake reviews
- we have a table
- copying a rival’s logo
- True
- free name tags
- True
- True
- not a USP
- True
- to set a fair price
- True
- True
- a fair way to compete
- a fair way to compete
- a clear USP
- we sell things
- grabbing their spot
- same as every stall
- lying about a rival
- False
- it is a product
- same as every stall
- not a USP
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