Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) breaking their sign (d) better quality
- 2.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 3.Which of these is not a unique selling point? (a) ready in five minutes (b) we sell things (c) made from waste paper (d) free name tags
- 4.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) ask what buyers miss (d) pick a random word
- 5.Which of these is not a unique selling point? (a) made from waste paper (b) delivered to your door (c) we are open (d) ready in five minutes
- 6.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) we sell things (d) a sugar-free recipe
- 7.🔍 Which is the odd one out? (a) grabbing their spot (b) posting fake reviews (c) a new flavour (d) copying a rival’s logo
- 8.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 9.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) a new flavour each week (d) it has a price
- 10.🔍 Which is the odd one out? (a) better quality (b) copying a rival’s logo (c) a fair, lower price (d) a cleaner stall
- 11.🔍 Which is the odd one out? (a) lying about a rival (b) faster service (c) grabbing their spot (d) breaking their sign
- 12.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) it has a price (c) we are open (d) we sell things
- 13.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 14.Which of these is a fair way to compete? (a) a new flavour (b) grabbing their spot (c) breaking their sign (d) posting fake reviews
- 15.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 16.Which of these is a fair way to compete? (a) spreading rumours (b) friendlier service (c) grabbing their spot (d) breaking their sign
- 17.🔍 Which is the odd one out? (a) we have a table (b) a new flavour each week (c) free name tags (d) made from waste paper
- 18.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 19.Which of these is not a unique selling point? (a) same as every stall (b) a new flavour each week (c) personalised with names (d) delivered to your door
- 20.Which of these is an unfair way to compete? (a) a cleaner stall (b) better quality (c) a fair, lower price (d) spreading rumours
- 21.🔍 Which is the odd one out? (a) grabbing their spot (b) better quality (c) copying a rival’s logo (d) breaking their sign
- 22.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 23.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) ready in five minutes (d) we have a table
- 24.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 25.Which of these is not a unique selling point? (a) ready in five minutes (b) delivered to your door (c) we have a table (d) free name tags
- 26.Which of these is not a unique selling point? (a) a sugar-free recipe (b) made from waste paper (c) it has a price (d) free name tags
- 27.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) spreading rumours (d) a fair, lower price
- 28.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 29.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) shops get rude (d) it is not good
- 30.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 31.🔍 Which is the odd one out? (a) lying about a rival (b) spreading rumours (c) a fair, lower price (d) grabbing their spot
- 32.🔍 Which is the odd one out? (a) it has a price (b) delivered to your door (c) ready in five minutes (d) made from waste paper
- 33.Which of these is a clear unique selling point? (a) same as every stall (b) we have a table (c) delivered to your door (d) it has a price
- 34.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) ready in five minutes (d) it is a product
- 35.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 36.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 37.Which of these is not a unique selling point? (a) made from waste paper (b) free name tags (c) a sugar-free recipe (d) it is a product
- 38.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 39.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 40.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to set a fair price (d) to close them down
Answer key
- better quality
- not a USP
- we sell things
- ask what buyers miss
- we are open
- we sell things
- a new flavour
- a unique selling point
- a new flavour each week
- copying a rival’s logo
- faster service
- a sugar-free recipe
- a clear USP
- a new flavour
- a clear USP
- friendlier service
- we have a table
- not a USP
- same as every stall
- spreading rumours
- better quality
- False
- ready in five minutes
- a clear USP
- we have a table
- it has a price
- a fair, lower price
- not a USP
- they get better choices
- False
- a fair, lower price
- it has a price
- delivered to your door
- it is a product
- a clear USP
- a fair way to compete
- it is a product
- False
- a rival seller
- to set a fair price
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