Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 2.Which of these is a fair way to compete? (a) better quality (b) grabbing their spot (c) copying a rival’s logo (d) breaking their sign
- 3.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 4.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a higher price only (d) a rude sign
- 5.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 6.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 7.🔍 Which is the odd one out? (a) personalised with names (b) ready in five minutes (c) free name tags (d) we are open
- 8.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 9.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) a cleaner stall (d) grabbing their spot
- 10.Which of these is an unfair way to compete? (a) grabbing their spot (b) faster service (c) a fair, lower price (d) better quality
- 11.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 12.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) free name tags (d) same as every stall
- 13.🔍 Which is the odd one out? (a) it has a price (b) we have a table (c) it is a product (d) delivered to your door
- 14.🔍 Which is the odd one out? (a) delivered to your door (b) it has a price (c) personalised with names (d) free name tags
- 15.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 16.Which of these is not a unique selling point? (a) free name tags (b) made from waste paper (c) delivered to your door (d) it has a price
- 17.True or false: “personalised with names” is a clear unique selling point. (a) True (b) False
- 18.🔍 Which is the odd one out? (a) friendlier service (b) a new flavour (c) a cleaner stall (d) lying about a rival
- 19.Which of these is a clear unique selling point? (a) we sell things (b) we are open (c) a sugar-free recipe (d) it is a product
- 20.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 21.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 22.Which of these is an unfair way to compete? (a) better quality (b) copying a rival’s logo (c) a cleaner stall (d) faster service
- 23.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) spreading rumours (d) a new flavour
- 24.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 25.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 26.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 27.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to copy their sign (d) to set a fair price
- 28.🔍 Which is the odd one out? (a) personalised with names (b) ready in five minutes (c) we have a table (d) free name tags
- 29.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) made from waste paper (d) we sell things
- 30.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a supplier (d) a customer
- 31.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) we sell things (d) ready in five minutes
- 32.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 33.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 34.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 35.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 36.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) a fair, lower price (d) spreading rumours
- 37.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 38.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 39.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 40.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
Answer key
- an unfair way
- better quality
- a clear USP
- a unique selling point
- False
- a fair way to compete
- we are open
- a fair way to compete
- a cleaner stall
- grabbing their spot
- False
- free name tags
- delivered to your door
- it has a price
- True
- it has a price
- True
- lying about a rival
- a sugar-free recipe
- False
- False
- copying a rival’s logo
- spreading rumours
- True
- a fair way to compete
- a fair way to compete
- to set a fair price
- we have a table
- we sell things
- a rival seller
- we sell things
- not a USP
- a clear USP
- a fair way to compete
- False
- spreading rumours
- a clear USP
- an unfair way
- False
- False
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