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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 615 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) faster service (d) friendlier service
  2. 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a louder voice (d) a rude sign
  3. 3.🔍 Which is the odd one out? (a) a sugar-free recipe (b) personalised with names (c) it is a product (d) a new flavour each week
  4. 4.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) prices always rise (d) shops get rude
  5. 5.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) friendlier service (d) better quality
  6. 6.Which of these is a clear unique selling point? (a) same as every stall (b) free name tags (c) we sell things (d) it has a price
  7. 7.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) we are open (d) it is a product
  8. 8.Which of these is not a unique selling point? (a) we have a table (b) ready in five minutes (c) made from waste paper (d) a new flavour each week
  9. 9.Which of these is not a unique selling point? (a) personalised with names (b) it has a price (c) delivered to your door (d) a new flavour each week
  10. 10.Which of these is an unfair way to compete? (a) a cleaner stall (b) breaking their sign (c) faster service (d) friendlier service
  11. 11.Which of these is a clear unique selling point? (a) made from waste paper (b) it is a product (c) we have a table (d) we sell things
  12. 12.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) we sell things (d) a new flavour each week
  13. 13.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
  14. 14.Which of these is not a unique selling point? (a) delivered to your door (b) it is a product (c) a new flavour each week (d) a sugar-free recipe
  15. 15.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
  16. 16.True or false: “we have a table” is not a unique selling point. (a) False (b) True
  17. 17.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
  18. 18.🔍 Which is the odd one out? (a) grabbing their spot (b) a cleaner stall (c) copying a rival’s logo (d) spreading rumours
  19. 19.🧪 How can you find a USP? (a) skip it (b) pick a random word (c) ask what buyers miss (d) copy the rival exactly
  20. 20.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
  21. 21.Which of these is a fair way to compete? (a) posting fake reviews (b) better quality (c) grabbing their spot (d) copying a rival’s logo
  22. 22.Which of these is a clear unique selling point? (a) delivered to your door (b) we are open (c) it is a product (d) it has a price
  23. 23.🔍 Which is the odd one out? (a) a fair, lower price (b) posting fake reviews (c) spreading rumours (d) grabbing their spot
  24. 24.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
  25. 25.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
  26. 26.Which of these is not a unique selling point? (a) we are open (b) free name tags (c) personalised with names (d) a new flavour each week
  27. 27.Which of these is a clear unique selling point? (a) it is a product (b) personalised with names (c) we are open (d) we have a table
  28. 28.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
  29. 29.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) friendlier service (d) lying about a rival
  30. 30.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  31. 31.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) a cleaner stall (d) faster service
  32. 32.🔍 Which is the odd one out? (a) better quality (b) breaking their sign (c) posting fake reviews (d) grabbing their spot
  33. 33.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
  34. 34.Which of these is not a unique selling point? (a) ready in five minutes (b) we sell things (c) personalised with names (d) delivered to your door
  35. 35.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
  36. 36.🔍 Which is the odd one out? (a) a new flavour each week (b) personalised with names (c) we have a table (d) ready in five minutes
  37. 37.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
  38. 38.True or false: “a sugar-free recipe” is a clear unique selling point. (a) True (b) False
  39. 39.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) it is a product (d) a sugar-free recipe
  40. 40.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP

Answer key

  1. posting fake reviews
  2. a unique selling point
  3. it is a product
  4. they get better choices
  5. grabbing their spot
  6. free name tags
  7. personalised with names
  8. we have a table
  9. it has a price
  10. breaking their sign
  11. made from waste paper
  12. a new flavour each week
  13. an unfair way
  14. it is a product
  15. False
  16. True
  17. not a USP
  18. a cleaner stall
  19. ask what buyers miss
  20. a clear USP
  21. better quality
  22. delivered to your door
  23. a fair, lower price
  24. False
  25. a clear USP
  26. we are open
  27. personalised with names
  28. an unfair way
  29. lying about a rival
  30. not a USP
  31. spreading rumours
  32. better quality
  33. an unfair way
  34. we sell things
  35. a fair way to compete
  36. we have a table
  37. False
  38. True
  39. a sugar-free recipe
  40. a clear USP

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