Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a fair way to compete? (a) spreading rumours (b) breaking their sign (c) a cleaner stall (d) grabbing their spot
- 2.🔍 Which is the odd one out? (a) breaking their sign (b) grabbing their spot (c) a cleaner stall (d) lying about a rival
- 3.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a rude sign (d) a louder voice
- 4.Which of these is a clear unique selling point? (a) we are open (b) it has a price (c) same as every stall (d) personalised with names
- 5.Which of these is a fair way to compete? (a) friendlier service (b) spreading rumours (c) breaking their sign (d) lying about a rival
- 6.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 7.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) it is a product (d) free name tags
- 8.Which of these is a fair way to compete? (a) breaking their sign (b) better quality (c) copying a rival’s logo (d) posting fake reviews
- 9.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 10.🛍️ Why is competition good for customers? (a) they get better choices (b) shops get rude (c) prices always rise (d) it is not good
- 11.True or false: “we sell things” is not a unique selling point. (a) False (b) True
- 12.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 13.🔍 Which is the odd one out? (a) made from waste paper (b) a sugar-free recipe (c) delivered to your door (d) we sell things
- 14.🔍 Which is the odd one out? (a) we are open (b) delivered to your door (c) it has a price (d) we sell things
- 15.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 16.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) same as every stall (d) a new flavour each week
- 17.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 18.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) a new flavour (d) copying a rival’s logo
- 19.Which of these is not a unique selling point? (a) it is a product (b) a new flavour each week (c) free name tags (d) a sugar-free recipe
- 20.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) pick a random word (d) skip it
- 21.Which of these is an unfair way to compete? (a) a cleaner stall (b) a fair, lower price (c) friendlier service (d) posting fake reviews
- 22.🏪 What is a competitor? (a) a rival seller (b) your teammate (c) a supplier (d) a customer
- 23.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 24.🔍 Which is the odd one out? (a) same as every stall (b) a new flavour each week (c) we sell things (d) it is a product
- 25.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 26.🔍 Which is the odd one out? (a) spreading rumours (b) a new flavour (c) friendlier service (d) a fair, lower price
- 27.🔍 Which is the odd one out? (a) better quality (b) faster service (c) posting fake reviews (d) a cleaner stall
- 28.Which of these is not a unique selling point? (a) made from waste paper (b) a new flavour each week (c) free name tags (d) same as every stall
- 29.Which of these is a fair way to compete? (a) faster service (b) lying about a rival (c) grabbing their spot (d) breaking their sign
- 30.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to close them down (c) to copy their sign (d) to set a fair price
- 31.Which of these is an unfair way to compete? (a) a cleaner stall (b) lying about a rival (c) faster service (d) friendlier service
- 32.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 33.Which of these is a clear unique selling point? (a) it is a product (b) delivered to your door (c) we sell things (d) we are open
- 34.🔍 Which is the odd one out? (a) friendlier service (b) a fair, lower price (c) copying a rival’s logo (d) a new flavour
- 35.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 36.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 37.🔍 Which is the odd one out? (a) better quality (b) grabbing their spot (c) copying a rival’s logo (d) posting fake reviews
- 38.Which of these is an unfair way to compete? (a) faster service (b) grabbing their spot (c) a fair, lower price (d) a new flavour
- 39.🔍 Which is the odd one out? (a) same as every stall (b) we are open (c) made from waste paper (d) it is a product
- 40.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) same as every stall (c) we sell things (d) it has a price
Answer key
- a cleaner stall
- a cleaner stall
- a unique selling point
- personalised with names
- friendlier service
- an unfair way
- free name tags
- better quality
- False
- they get better choices
- True
- a clear USP
- we sell things
- delivered to your door
- a clear USP
- same as every stall
- a clear USP
- a new flavour
- it is a product
- ask what buyers miss
- posting fake reviews
- a rival seller
- True
- a new flavour each week
- a fair way to compete
- spreading rumours
- posting fake reviews
- same as every stall
- faster service
- to set a fair price
- lying about a rival
- False
- delivered to your door
- copying a rival’s logo
- not a USP
- not a USP
- better quality
- grabbing their spot
- made from waste paper
- a sugar-free recipe
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