Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) a sugar-free recipe (d) same as every stall
- 2.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) lying about a rival (d) friendlier service
- 3.Which of these is a clear unique selling point? (a) we sell things (b) it is a product (c) we have a table (d) free name tags
- 4.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 5.Which of these is not a unique selling point? (a) same as every stall (b) free name tags (c) delivered to your door (d) made from waste paper
- 6.🔍 Which is the odd one out? (a) friendlier service (b) breaking their sign (c) grabbing their spot (d) spreading rumours
- 7.🔍 Which is the odd one out? (a) delivered to your door (b) we are open (c) same as every stall (d) we sell things
- 8.Which of these is a clear unique selling point? (a) same as every stall (b) a new flavour each week (c) we sell things (d) it has a price
- 9.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 10.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 11.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 12.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to close them down (d) to set a fair price
- 13.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 14.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) ask what buyers miss (d) pick a random word
- 15.Which of these is an unfair way to compete? (a) a new flavour (b) copying a rival’s logo (c) friendlier service (d) a cleaner stall
- 16.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 17.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 18.🔍 Which is the odd one out? (a) delivered to your door (b) made from waste paper (c) free name tags (d) we have a table
- 19.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) faster service (d) grabbing their spot
- 20.🔍 Which is the odd one out? (a) faster service (b) better quality (c) grabbing their spot (d) a fair, lower price
- 21.🏪 What is a competitor? (a) a rival seller (b) a customer (c) your teammate (d) a supplier
- 22.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 23.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) delivered to your door (d) it is a product
- 24.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 25.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 26.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) copying a rival’s logo (d) a new flavour
- 27.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 28.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 29.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 30.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) faster service (d) copying a rival’s logo
- 31.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) we have a table (d) delivered to your door
- 32.Which of these is not a unique selling point? (a) a sugar-free recipe (b) ready in five minutes (c) it has a price (d) made from waste paper
- 33.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 34.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 35.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 36.🔍 Which is the odd one out? (a) ready in five minutes (b) free name tags (c) we are open (d) a new flavour each week
- 37.🔍 Which is the odd one out? (a) faster service (b) better quality (c) lying about a rival (d) a new flavour
- 38.🔍 Which is the odd one out? (a) free name tags (b) ready in five minutes (c) same as every stall (d) delivered to your door
- 39.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 40.Which of these is an unfair way to compete? (a) a fair, lower price (b) spreading rumours (c) better quality (d) a new flavour
Answer key
- a sugar-free recipe
- friendlier service
- free name tags
- a clear USP
- same as every stall
- friendlier service
- delivered to your door
- a new flavour each week
- a fair way to compete
- a clear USP
- True
- to set a fair price
- False
- ask what buyers miss
- copying a rival’s logo
- an unfair way
- True
- we have a table
- grabbing their spot
- grabbing their spot
- a rival seller
- a unique selling point
- it is a product
- False
- not a USP
- a new flavour
- a fair way to compete
- False
- a clear USP
- copying a rival’s logo
- delivered to your door
- it has a price
- False
- not a USP
- not a USP
- we are open
- lying about a rival
- same as every stall
- False
- spreading rumours
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