Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) personalised with names (b) ready in five minutes (c) a sugar-free recipe (d) it is a product
- 2.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) they get better choices (d) prices always rise
- 3.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 4.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) ask what buyers miss (d) copy the rival exactly
- 5.🔍 Which is the odd one out? (a) we sell things (b) a new flavour each week (c) free name tags (d) made from waste paper
- 6.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 7.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 8.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 9.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) posting fake reviews (d) a cleaner stall
- 10.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 11.Which of these is an unfair way to compete? (a) a fair, lower price (b) faster service (c) friendlier service (d) breaking their sign
- 12.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 13.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
- 14.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) a cleaner stall (d) copying a rival’s logo
- 15.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 16.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 17.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) personalised with names (d) it is a product
- 18.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to complain (d) to set a fair price
- 19.Which of these is a clear unique selling point? (a) we are open (b) made from waste paper (c) it has a price (d) we sell things
- 20.🔍 Which is the odd one out? (a) it has a price (b) a new flavour each week (c) it is a product (d) we sell things
- 21.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 22.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 23.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 24.🔍 Which is the odd one out? (a) ready in five minutes (b) it has a price (c) delivered to your door (d) free name tags
- 25.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 26.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 27.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 28.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a louder voice (d) a unique selling point
- 29.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 30.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 31.🔍 Which is the odd one out? (a) same as every stall (b) ready in five minutes (c) it is a product (d) we sell things
- 32.Which of these is a fair way to compete? (a) grabbing their spot (b) a new flavour (c) posting fake reviews (d) breaking their sign
- 33.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) better quality (d) a cleaner stall
- 34.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) it has a price (d) delivered to your door
- 35.🔍 Which is the odd one out? (a) friendlier service (b) lying about a rival (c) breaking their sign (d) posting fake reviews
- 36.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 37.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 38.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 39.Which of these is a clear unique selling point? (a) it is a product (b) ready in five minutes (c) same as every stall (d) it has a price
- 40.🔍 Which is the odd one out? (a) better quality (b) posting fake reviews (c) a cleaner stall (d) a new flavour
Answer key
- it is a product
- they get better choices
- not a USP
- ask what buyers miss
- we sell things
- False
- a clear USP
- an unfair way
- a cleaner stall
- a fair way to compete
- breaking their sign
- False
- an unfair way
- a cleaner stall
- a clear USP
- a clear USP
- personalised with names
- to set a fair price
- made from waste paper
- a new flavour each week
- False
- True
- True
- it has a price
- not a USP
- True
- True
- a unique selling point
- False
- True
- ready in five minutes
- a new flavour
- copying a rival’s logo
- it has a price
- friendlier service
- a clear USP
- not a USP
- an unfair way
- ready in five minutes
- posting fake reviews
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