Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is a clear unique selling point? (a) delivered to your door (b) we have a table (c) it has a price (d) it is a product
- 2.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) a cleaner stall (d) friendlier service
- 3.🔍 Which is the odd one out? (a) posting fake reviews (b) a cleaner stall (c) a fair, lower price (d) faster service
- 4.🔍 Which is the odd one out? (a) lying about a rival (b) grabbing their spot (c) better quality (d) breaking their sign
- 5.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) personalised with names (d) same as every stall
- 6.Which of these is not a unique selling point? (a) a sugar-free recipe (b) a new flavour each week (c) ready in five minutes (d) we have a table
- 7.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 8.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) posting fake reviews (d) a new flavour
- 9.Which of these is a clear unique selling point? (a) same as every stall (b) we have a table (c) a new flavour each week (d) we sell things
- 10.🔍 Which is the odd one out? (a) a new flavour (b) a cleaner stall (c) grabbing their spot (d) better quality
- 11.True or false: “it is a product” is not a unique selling point. (a) True (b) False
- 12.Which of these is a fair way to compete? (a) grabbing their spot (b) copying a rival’s logo (c) lying about a rival (d) a new flavour
- 13.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 14.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 15.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) a clear USP (b) not a USP
- 16.🔍 Which is the odd one out? (a) spreading rumours (b) breaking their sign (c) a fair, lower price (d) posting fake reviews
- 17.🔍 Which is the odd one out? (a) we are open (b) ready in five minutes (c) delivered to your door (d) a sugar-free recipe
- 18.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to set a fair price (d) to complain
- 19.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) delivered to your door (d) we sell things
- 20.Which of these is a clear unique selling point? (a) same as every stall (b) we sell things (c) free name tags (d) it has a price
- 21.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 22.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a louder voice (d) a unique selling point
- 23.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 24.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 25.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 26.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 27.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 28.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 29.Which of these is a fair way to compete? (a) copying a rival’s logo (b) grabbing their spot (c) spreading rumours (d) a fair, lower price
- 30.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 31.🏪 What is a competitor? (a) your teammate (b) a supplier (c) a customer (d) a rival seller
- 32.Which of these is a clear unique selling point? (a) made from waste paper (b) we are open (c) it is a product (d) we sell things
- 33.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 34.🔍 Which is the odd one out? (a) a cleaner stall (b) lying about a rival (c) better quality (d) a new flavour
- 35.🔍 Which is the odd one out? (a) faster service (b) a new flavour (c) better quality (d) breaking their sign
- 36.Which of these is not a unique selling point? (a) personalised with names (b) same as every stall (c) a new flavour each week (d) free name tags
- 37.🔍 Which is the odd one out? (a) it is a product (b) a sugar-free recipe (c) made from waste paper (d) free name tags
- 38.🔍 Which is the odd one out? (a) a new flavour (b) posting fake reviews (c) grabbing their spot (d) breaking their sign
- 39.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 40.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) they get better choices (d) prices always rise
Answer key
- delivered to your door
- copying a rival’s logo
- posting fake reviews
- better quality
- same as every stall
- we have a table
- False
- posting fake reviews
- a new flavour each week
- grabbing their spot
- True
- a new flavour
- a clear USP
- not a USP
- not a USP
- a fair, lower price
- we are open
- to set a fair price
- delivered to your door
- free name tags
- a fair way to compete
- a unique selling point
- a clear USP
- False
- not a USP
- a fair way to compete
- not a USP
- not a USP
- a fair, lower price
- False
- a rival seller
- made from waste paper
- a fair way to compete
- lying about a rival
- breaking their sign
- same as every stall
- it is a product
- a new flavour
- False
- they get better choices
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