Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) we have a table (b) ready in five minutes (c) personalised with names (d) a sugar-free recipe
- 2.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 3.🔍 Which is the odd one out? (a) it is a product (b) a new flavour each week (c) made from waste paper (d) free name tags
- 4.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 5.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 6.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to copy their sign (d) to close them down
- 7.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 8.Which of these is not a unique selling point? (a) free name tags (b) ready in five minutes (c) delivered to your door (d) we are open
- 9.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) posting fake reviews (d) a new flavour
- 10.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) spreading rumours (d) a new flavour
- 11.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 12.🛍️ Why is competition good for customers? (a) shops get rude (b) prices always rise (c) they get better choices (d) it is not good
- 13.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) same as every stall (d) a sugar-free recipe
- 14.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 15.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 16.🔍 Which is the odd one out? (a) friendlier service (b) spreading rumours (c) a new flavour (d) better quality
- 17.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 18.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 19.Which of these is not a unique selling point? (a) a new flavour each week (b) delivered to your door (c) ready in five minutes (d) it has a price
- 20.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 21.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 22.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) we are open (d) free name tags
- 23.Which of these is a clear unique selling point? (a) we sell things (b) a new flavour each week (c) it has a price (d) same as every stall
- 24.🔍 Which is the odd one out? (a) a sugar-free recipe (b) delivered to your door (c) free name tags (d) same as every stall
- 25.Which of these is a fair way to compete? (a) copying a rival’s logo (b) lying about a rival (c) a cleaner stall (d) spreading rumours
- 26.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) spreading rumours (d) better quality
- 27.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 28.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) same as every stall (d) made from waste paper
- 29.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 30.🔍 Which is the odd one out? (a) a sugar-free recipe (b) personalised with names (c) a new flavour each week (d) it has a price
- 31.🧪 How can you find a USP? (a) skip it (b) copy the rival exactly (c) ask what buyers miss (d) pick a random word
- 32.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 33.🔍 Which is the odd one out? (a) posting fake reviews (b) breaking their sign (c) friendlier service (d) copying a rival’s logo
- 34.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) delivered to your door (d) it has a price
- 35.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a louder voice (d) a rude sign
- 36.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 37.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 38.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a fair, lower price (c) lying about a rival (d) breaking their sign
- 39.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 40.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
Answer key
- we have a table
- an unfair way
- it is a product
- False
- True
- to set a fair price
- True
- we are open
- a new flavour
- a new flavour
- False
- they get better choices
- a sugar-free recipe
- a clear USP
- an unfair way
- spreading rumours
- True
- an unfair way
- it has a price
- a clear USP
- a clear USP
- free name tags
- a new flavour each week
- same as every stall
- a cleaner stall
- better quality
- False
- made from waste paper
- False
- it has a price
- ask what buyers miss
- a fair way to compete
- friendlier service
- delivered to your door
- a unique selling point
- False
- an unfair way
- a fair, lower price
- an unfair way
- False
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