Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 2.🔍 Which is the odd one out? (a) ready in five minutes (b) made from waste paper (c) it has a price (d) free name tags
- 3.🔍 Which is the odd one out? (a) personalised with names (b) ready in five minutes (c) we sell things (d) delivered to your door
- 4.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 5.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) breaking their sign (d) a fair, lower price
- 6.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 7.Which of these is an unfair way to compete? (a) a new flavour (b) friendlier service (c) faster service (d) copying a rival’s logo
- 8.🧪 How can you find a USP? (a) skip it (b) pick a random word (c) copy the rival exactly (d) ask what buyers miss
- 9.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to complain (d) to copy their sign
- 10.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) a sugar-free recipe (d) we have a table
- 11.Which of these is a fair way to compete? (a) copying a rival’s logo (b) spreading rumours (c) better quality (d) lying about a rival
- 12.🛍️ Why is competition good for customers? (a) they get better choices (b) shops get rude (c) it is not good (d) prices always rise
- 13.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) ready in five minutes (d) it has a price
- 14.Which of these is a fair way to compete? (a) faster service (b) lying about a rival (c) grabbing their spot (d) copying a rival’s logo
- 15.Which of these is a fair way to compete? (a) grabbing their spot (b) copying a rival’s logo (c) lying about a rival (d) friendlier service
- 16.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 17.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 18.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a rude sign (d) a higher price only
- 19.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 20.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
- 21.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 22.Which of these is not a unique selling point? (a) it is a product (b) ready in five minutes (c) a sugar-free recipe (d) made from waste paper
- 23.True or false: “we are open” is not a unique selling point. (a) False (b) True
- 24.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) copying a rival’s logo (d) a cleaner stall
- 25.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 26.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 27.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 28.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 29.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 30.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) we sell things (d) a new flavour each week
- 31.🔍 Which is the odd one out? (a) it has a price (b) we are open (c) it is a product (d) a new flavour each week
- 32.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) grabbing their spot (d) a new flavour
- 33.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 34.Which of these is a clear unique selling point? (a) same as every stall (b) we have a table (c) ready in five minutes (d) we sell things
- 35.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 36.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 37.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 38.Which of these is not a unique selling point? (a) a new flavour each week (b) we have a table (c) made from waste paper (d) delivered to your door
- 39.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 40.🔍 Which is the odd one out? (a) copying a rival’s logo (b) lying about a rival (c) spreading rumours (d) a new flavour
Answer key
- a rival seller
- it has a price
- we sell things
- not a USP
- a fair, lower price
- an unfair way
- copying a rival’s logo
- ask what buyers miss
- to set a fair price
- we have a table
- better quality
- they get better choices
- it has a price
- faster service
- friendlier service
- False
- not a USP
- a unique selling point
- not a USP
- True
- not a USP
- it is a product
- True
- copying a rival’s logo
- a clear USP
- an unfair way
- a fair way to compete
- a clear USP
- an unfair way
- a new flavour each week
- a new flavour each week
- a new flavour
- a clear USP
- ready in five minutes
- a clear USP
- True
- a fair way to compete
- we have a table
- False
- a new flavour
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