← USP and competition lesson New set →

Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 660 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

NameDateTime takenScore ___ / 40
  1. 1.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
  2. 2.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) breaking their sign (d) a new flavour
  3. 3.🔍 Which is the odd one out? (a) we have a table (b) a new flavour each week (c) same as every stall (d) we sell things
  4. 4.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) posting fake reviews (d) a fair, lower price
  5. 5.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
  6. 6.True or false: “it has a price” is not a unique selling point. (a) False (b) True
  7. 7.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
  8. 8.🧪 How can you find a USP? (a) copy the rival exactly (b) pick a random word (c) skip it (d) ask what buyers miss
  9. 9.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
  10. 10.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
  11. 11.🔍 Which is the odd one out? (a) same as every stall (b) a new flavour each week (c) free name tags (d) personalised with names
  12. 12.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) lying about a rival (d) a fair, lower price
  13. 13.🔍 Which is the odd one out? (a) better quality (b) faster service (c) spreading rumours (d) a cleaner stall
  14. 14.Which of these is a clear unique selling point? (a) ready in five minutes (b) we sell things (c) we are open (d) we have a table
  15. 15.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
  16. 16.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
  17. 17.🏪 What is a competitor? (a) a rival seller (b) a customer (c) a supplier (d) your teammate
  18. 18.🔍 Which is the odd one out? (a) a new flavour (b) grabbing their spot (c) faster service (d) a cleaner stall
  19. 19.True or false: “we have a table” is not a unique selling point. (a) False (b) True
  20. 20.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
  21. 21.True or false: “ready in five minutes” is a clear unique selling point. (a) False (b) True
  22. 22.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
  23. 23.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
  24. 24.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) delivered to your door (d) we sell things
  25. 25.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) prices always rise (d) they get better choices
  26. 26.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) better quality (c) faster service (d) a fair, lower price
  27. 27.🔍 Which is the odd one out? (a) copying a rival’s logo (b) grabbing their spot (c) better quality (d) breaking their sign
  28. 28.Which of these is not a unique selling point? (a) made from waste paper (b) we are open (c) a new flavour each week (d) free name tags
  29. 29.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
  30. 30.Which of these is a fair way to compete? (a) lying about a rival (b) a cleaner stall (c) breaking their sign (d) spreading rumours
  31. 31.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
  32. 32.🔍 Which is the odd one out? (a) we are open (b) ready in five minutes (c) delivered to your door (d) free name tags
  33. 33.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
  34. 34.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
  35. 35.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) a new flavour each week (d) same as every stall
  36. 36.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
  37. 37.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) we have a table (d) a sugar-free recipe
  38. 38.Which of these is an unfair way to compete? (a) grabbing their spot (b) a new flavour (c) faster service (d) a fair, lower price
  39. 39.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
  40. 40.🔍 Which is the odd one out? (a) we sell things (b) we are open (c) delivered to your door (d) we have a table

Answer key

  1. not a USP
  2. breaking their sign
  3. a new flavour each week
  4. posting fake reviews
  5. a unique selling point
  6. True
  7. False
  8. ask what buyers miss
  9. a clear USP
  10. not a USP
  11. same as every stall
  12. a fair, lower price
  13. spreading rumours
  14. ready in five minutes
  15. True
  16. not a USP
  17. a rival seller
  18. grabbing their spot
  19. True
  20. a clear USP
  21. True
  22. a clear USP
  23. a clear USP
  24. we sell things
  25. they get better choices
  26. copying a rival’s logo
  27. better quality
  28. we are open
  29. True
  30. a cleaner stall
  31. False
  32. we are open
  33. a fair way to compete
  34. not a USP
  35. a new flavour each week
  36. an unfair way
  37. a sugar-free recipe
  38. grabbing their spot
  39. True
  40. delivered to your door

Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids