Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 2.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 3.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 4.🔍 Which is the odd one out? (a) it has a price (b) same as every stall (c) it is a product (d) made from waste paper
- 5.🔍 Which is the odd one out? (a) we have a table (b) we are open (c) we sell things (d) free name tags
- 6.🔍 Which is the odd one out? (a) a sugar-free recipe (b) free name tags (c) made from waste paper (d) it is a product
- 7.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 8.Which of these is a clear unique selling point? (a) delivered to your door (b) it is a product (c) we are open (d) we sell things
- 9.🔍 Which is the odd one out? (a) friendlier service (b) copying a rival’s logo (c) a new flavour (d) a fair, lower price
- 10.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 11.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 12.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) ready in five minutes (d) it is a product
- 13.Which of these is a fair way to compete? (a) lying about a rival (b) a cleaner stall (c) posting fake reviews (d) copying a rival’s logo
- 14.🔍 Which is the odd one out? (a) ready in five minutes (b) we sell things (c) same as every stall (d) it has a price
- 15.Which of these is not a unique selling point? (a) delivered to your door (b) it has a price (c) free name tags (d) a sugar-free recipe
- 16.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 17.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) they get better choices (d) it is not good
- 18.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 19.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) same as every stall (d) we are open
- 20.Which of these is a clear unique selling point? (a) personalised with names (b) it has a price (c) we sell things (d) it is a product
- 21.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 22.Which of these is an unfair way to compete? (a) lying about a rival (b) a new flavour (c) friendlier service (d) better quality
- 23.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 24.Which of these is not a unique selling point? (a) delivered to your door (b) a new flavour each week (c) personalised with names (d) we are open
- 25.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 26.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 27.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 28.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a rude sign (d) a higher price only
- 29.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) faster service (d) grabbing their spot
- 30.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 31.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 32.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to copy their sign (d) to complain
- 33.🔍 Which is the odd one out? (a) a fair, lower price (b) a cleaner stall (c) posting fake reviews (d) friendlier service
- 34.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 35.🧪 How can you find a USP? (a) ask what buyers miss (b) pick a random word (c) skip it (d) copy the rival exactly
- 36.🔍 Which is the odd one out? (a) faster service (b) a fair, lower price (c) a new flavour (d) lying about a rival
- 37.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) delivered to your door (d) same as every stall
- 38.Which of these is a clear unique selling point? (a) a new flavour each week (b) it is a product (c) same as every stall (d) we are open
- 39.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 40.Which of these is an unfair way to compete? (a) faster service (b) a new flavour (c) breaking their sign (d) better quality
Answer key
- a clear USP
- False
- a clear USP
- made from waste paper
- free name tags
- it is a product
- an unfair way
- delivered to your door
- copying a rival’s logo
- False
- a fair way to compete
- ready in five minutes
- a cleaner stall
- ready in five minutes
- it has a price
- an unfair way
- they get better choices
- False
- delivered to your door
- personalised with names
- True
- lying about a rival
- a clear USP
- we are open
- True
- a fair way to compete
- an unfair way
- a unique selling point
- faster service
- a fair way to compete
- not a USP
- to set a fair price
- posting fake reviews
- True
- ask what buyers miss
- lying about a rival
- same as every stall
- a new flavour each week
- False
- breaking their sign
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