Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
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- 1.🔍 Which is the odd one out? (a) grabbing their spot (b) spreading rumours (c) better quality (d) lying about a rival
- 2.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 3.Which of these is not a unique selling point? (a) it is a product (b) a new flavour each week (c) ready in five minutes (d) a sugar-free recipe
- 4.🔍 Which is the odd one out? (a) faster service (b) breaking their sign (c) posting fake reviews (d) lying about a rival
- 5.🛍️ Why is competition good for customers? (a) it is not good (b) they get better choices (c) prices always rise (d) shops get rude
- 6.Which of these is a clear unique selling point? (a) it is a product (b) same as every stall (c) a new flavour each week (d) we sell things
- 7.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 8.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) faster service (d) grabbing their spot
- 9.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 10.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
- 11.Which of these is a fair way to compete? (a) better quality (b) posting fake reviews (c) spreading rumours (d) grabbing their spot
- 12.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 13.🔍 Which is the odd one out? (a) breaking their sign (b) copying a rival’s logo (c) a cleaner stall (d) posting fake reviews
- 14.🔍 Which is the odd one out? (a) lying about a rival (b) a cleaner stall (c) friendlier service (d) a new flavour
- 15.Which of these is a fair way to compete? (a) lying about a rival (b) breaking their sign (c) a cleaner stall (d) posting fake reviews
- 16.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 17.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) a cleaner stall (d) breaking their sign
- 18.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 19.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 20.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 21.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 22.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 23.🏪 What is a competitor? (a) a supplier (b) a customer (c) your teammate (d) a rival seller
- 24.🔍 Which is the odd one out? (a) delivered to your door (b) we sell things (c) it has a price (d) we are open
- 25.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) lying about a rival (d) a new flavour
- 26.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 27.🔍 Which is the odd one out? (a) we are open (b) ready in five minutes (c) personalised with names (d) made from waste paper
- 28.📊 A rival sells chai at ₹10. Why should you know this? (a) to copy their sign (b) to close them down (c) to complain (d) to set a fair price
- 29.True or false: “we are open” is not a unique selling point. (a) True (b) False
- 30.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
- 31.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 32.🔍 Which is the odd one out? (a) delivered to your door (b) it has a price (c) free name tags (d) a sugar-free recipe
- 33.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 34.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a unique selling point (d) a louder voice
- 35.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 36.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) a sugar-free recipe (d) we are open
- 37.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 38.Which of these is an unfair way to compete? (a) faster service (b) friendlier service (c) spreading rumours (d) a new flavour
- 39.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 40.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
Answer key
- better quality
- a clear USP
- it is a product
- faster service
- they get better choices
- a new flavour each week
- False
- grabbing their spot
- an unfair way
- ask what buyers miss
- better quality
- a fair way to compete
- a cleaner stall
- lying about a rival
- a cleaner stall
- a fair way to compete
- breaking their sign
- an unfair way
- a fair way to compete
- True
- False
- a clear USP
- a rival seller
- delivered to your door
- a new flavour
- False
- we are open
- to set a fair price
- True
- True
- False
- it has a price
- an unfair way
- a unique selling point
- not a USP
- a sugar-free recipe
- a clear USP
- spreading rumours
- a clear USP
- a fair way to compete
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