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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 667 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🔍 Which is the odd one out? (a) a fair, lower price (b) spreading rumours (c) better quality (d) a new flavour
  2. 2.🔍 Which is the odd one out? (a) a sugar-free recipe (b) it is a product (c) same as every stall (d) we sell things
  3. 3.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a higher price only (d) a rude sign
  4. 4.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
  5. 5.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) shops get rude (d) it is not good
  6. 6.🔍 Which is the odd one out? (a) spreading rumours (b) grabbing their spot (c) copying a rival’s logo (d) a fair, lower price
  7. 7.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
  8. 8.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) a fair, lower price (d) copying a rival’s logo
  9. 9.🏪 What is a competitor? (a) a customer (b) a supplier (c) a rival seller (d) your teammate
  10. 10.Which of these is a clear unique selling point? (a) a new flavour each week (b) it has a price (c) same as every stall (d) we are open
  11. 11.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
  12. 12.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
  13. 13.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
  14. 14.🔍 Which is the odd one out? (a) copying a rival’s logo (b) better quality (c) a fair, lower price (d) friendlier service
  15. 15.Which of these is not a unique selling point? (a) made from waste paper (b) delivered to your door (c) free name tags (d) we are open
  16. 16.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
  17. 17.Which of these is not a unique selling point? (a) it has a price (b) made from waste paper (c) ready in five minutes (d) free name tags
  18. 18.Which of these is a fair way to compete? (a) grabbing their spot (b) faster service (c) lying about a rival (d) posting fake reviews
  19. 19.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
  20. 20.🔍 Which is the odd one out? (a) breaking their sign (b) a cleaner stall (c) faster service (d) a new flavour
  21. 21.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) a new flavour (d) posting fake reviews
  22. 22.Which of these is not a unique selling point? (a) delivered to your door (b) we have a table (c) ready in five minutes (d) made from waste paper
  23. 23.🔍 Which is the odd one out? (a) copying a rival’s logo (b) posting fake reviews (c) better quality (d) lying about a rival
  24. 24.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
  25. 25.🔍 Which is the odd one out? (a) we are open (b) it is a product (c) we have a table (d) a new flavour each week
  26. 26.Which of these is a fair way to compete? (a) spreading rumours (b) copying a rival’s logo (c) a fair, lower price (d) breaking their sign
  27. 27.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
  28. 28.🔍 Which is the odd one out? (a) ready in five minutes (b) a new flavour each week (c) it has a price (d) a sugar-free recipe
  29. 29.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) a new flavour (d) lying about a rival
  30. 30.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) ask what buyers miss (d) pick a random word
  31. 31.🔍 Which is the odd one out? (a) friendlier service (b) a cleaner stall (c) grabbing their spot (d) a new flavour
  32. 32.True or false: “we are open” is not a unique selling point. (a) False (b) True
  33. 33.Which of these is a fair way to compete? (a) a cleaner stall (b) lying about a rival (c) grabbing their spot (d) copying a rival’s logo
  34. 34.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
  35. 35.🔍 Which is the odd one out? (a) we have a table (b) free name tags (c) made from waste paper (d) ready in five minutes
  36. 36.🔍 Which is the odd one out? (a) we are open (b) personalised with names (c) a new flavour each week (d) a sugar-free recipe
  37. 37.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) friendlier service (d) spreading rumours
  38. 38.True or false: “free name tags” is not a unique selling point. (a) True (b) False
  39. 39.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
  40. 40.Which of these is a clear unique selling point? (a) we have a table (b) same as every stall (c) it is a product (d) ready in five minutes

Answer key

  1. spreading rumours
  2. a sugar-free recipe
  3. a unique selling point
  4. an unfair way
  5. they get better choices
  6. a fair, lower price
  7. an unfair way
  8. copying a rival’s logo
  9. a rival seller
  10. a new flavour each week
  11. a clear USP
  12. not a USP
  13. a clear USP
  14. copying a rival’s logo
  15. we are open
  16. a clear USP
  17. it has a price
  18. faster service
  19. an unfair way
  20. breaking their sign
  21. a new flavour
  22. we have a table
  23. better quality
  24. not a USP
  25. a new flavour each week
  26. a fair, lower price
  27. False
  28. it has a price
  29. lying about a rival
  30. ask what buyers miss
  31. grabbing their spot
  32. True
  33. a cleaner stall
  34. an unfair way
  35. we have a table
  36. we are open
  37. friendlier service
  38. False
  39. False
  40. ready in five minutes

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