Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to close them down (d) to set a fair price
- 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
- 3.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 4.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 5.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 6.Which of these is not a unique selling point? (a) a new flavour each week (b) ready in five minutes (c) we sell things (d) a sugar-free recipe
- 7.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) ready in five minutes (d) it has a price
- 8.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 9.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 10.Which of these is an unfair way to compete? (a) a fair, lower price (b) spreading rumours (c) better quality (d) a new flavour
- 11.🔍 Which is the odd one out? (a) posting fake reviews (b) a new flavour (c) grabbing their spot (d) copying a rival’s logo
- 12.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 13.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 14.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 15.Which of these is a clear unique selling point? (a) it has a price (b) it is a product (c) we sell things (d) free name tags
- 16.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
- 17.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 18.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 19.🔍 Which is the odd one out? (a) personalised with names (b) free name tags (c) we sell things (d) delivered to your door
- 20.Which of these is not a unique selling point? (a) delivered to your door (b) a sugar-free recipe (c) a new flavour each week (d) we are open
- 21.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) same as every stall (d) ready in five minutes
- 22.Which of these is a clear unique selling point? (a) it is a product (b) a new flavour each week (c) it has a price (d) we have a table
- 23.🔍 Which is the odd one out? (a) it has a price (b) we are open (c) made from waste paper (d) it is a product
- 24.🔍 Which is the odd one out? (a) we are open (b) free name tags (c) it is a product (d) we sell things
- 25.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 26.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 27.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 28.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 29.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) faster service (d) copying a rival’s logo
- 30.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 31.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) friendlier service (d) lying about a rival
- 32.Which of these is not a unique selling point? (a) delivered to your door (b) free name tags (c) it is a product (d) personalised with names
- 33.🛍️ Why is competition good for customers? (a) shops get rude (b) they get better choices (c) prices always rise (d) it is not good
- 34.Which of these is a clear unique selling point? (a) it is a product (b) it has a price (c) we sell things (d) made from waste paper
- 35.Which of these is a clear unique selling point? (a) we are open (b) we sell things (c) it has a price (d) personalised with names
- 36.🧪 How can you find a USP? (a) skip it (b) ask what buyers miss (c) pick a random word (d) copy the rival exactly
- 37.🔍 Which is the odd one out? (a) a cleaner stall (b) breaking their sign (c) spreading rumours (d) copying a rival’s logo
- 38.🔍 Which is the odd one out? (a) breaking their sign (b) copying a rival’s logo (c) posting fake reviews (d) faster service
- 39.🔍 Which is the odd one out? (a) a new flavour each week (b) delivered to your door (c) ready in five minutes (d) same as every stall
- 40.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
Answer key
- to set a fair price
- a unique selling point
- a clear USP
- a clear USP
- an unfair way
- we sell things
- it has a price
- False
- True
- spreading rumours
- a new flavour
- a fair way to compete
- a fair way to compete
- not a USP
- free name tags
- not a USP
- an unfair way
- a clear USP
- we sell things
- we are open
- ready in five minutes
- a new flavour each week
- made from waste paper
- free name tags
- True
- False
- False
- False
- copying a rival’s logo
- not a USP
- friendlier service
- it is a product
- they get better choices
- made from waste paper
- personalised with names
- ask what buyers miss
- a cleaner stall
- faster service
- same as every stall
- not a USP
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