Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) a customer (b) a rival seller (c) your teammate (d) a supplier
- 2.Which of these is a clear unique selling point? (a) made from waste paper (b) we have a table (c) we sell things (d) we are open
- 3.Which of these is not a unique selling point? (a) free name tags (b) we sell things (c) personalised with names (d) delivered to your door
- 4.True or false: “a new flavour each week” is a clear unique selling point. (a) True (b) False
- 5.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 6.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) we have a table (d) personalised with names
- 7.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 8.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to complain (d) to close them down
- 9.Which of these is a fair way to compete? (a) lying about a rival (b) spreading rumours (c) copying a rival’s logo (d) a new flavour
- 10.🔍 Which is the odd one out? (a) ready in five minutes (b) personalised with names (c) we are open (d) a sugar-free recipe
- 11.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 12.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) a sugar-free recipe (d) we have a table
- 13.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) we are open (d) a sugar-free recipe
- 14.🧪 How can you find a USP? (a) copy the rival exactly (b) ask what buyers miss (c) skip it (d) pick a random word
- 15.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 16.Which of these is a clear unique selling point? (a) we sell things (b) it has a price (c) ready in five minutes (d) we are open
- 17.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 18.🔍 Which is the odd one out? (a) ready in five minutes (b) same as every stall (c) it is a product (d) we sell things
- 19.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 20.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) a fair, lower price (d) breaking their sign
- 21.🔍 Which is the odd one out? (a) it has a price (b) personalised with names (c) same as every stall (d) we have a table
- 22.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) same as every stall (d) made from waste paper
- 23.True or false: “it has a price” is a clear unique selling point. (a) False (b) True
- 24.Which of these is an unfair way to compete? (a) a new flavour (b) friendlier service (c) copying a rival’s logo (d) faster service
- 25.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) a clear USP (b) not a USP
- 26.Which of these is a clear unique selling point? (a) we have a table (b) a new flavour each week (c) it has a price (d) we sell things
- 27.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 28.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) they get better choices (d) it is not good
- 29.Which of these is a clear unique selling point? (a) free name tags (b) it is a product (c) same as every stall (d) we have a table
- 30.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 31.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 32.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 33.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 34.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) friendlier service (d) copying a rival’s logo
- 35.🔍 Which is the odd one out? (a) breaking their sign (b) better quality (c) spreading rumours (d) copying a rival’s logo
- 36.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 37.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 38.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 39.Which of these is an unfair way to compete? (a) a fair, lower price (b) better quality (c) a new flavour (d) grabbing their spot
- 40.Which of these is a clear unique selling point? (a) delivered to your door (b) we have a table (c) we are open (d) same as every stall
Answer key
- a rival seller
- made from waste paper
- we sell things
- True
- a clear USP
- personalised with names
- False
- to set a fair price
- a new flavour
- we are open
- a fair way to compete
- a sugar-free recipe
- a sugar-free recipe
- ask what buyers miss
- an unfair way
- ready in five minutes
- True
- ready in five minutes
- a clear USP
- a fair, lower price
- personalised with names
- made from waste paper
- False
- copying a rival’s logo
- a clear USP
- a new flavour each week
- a fair way to compete
- they get better choices
- free name tags
- False
- a clear USP
- False
- not a USP
- friendlier service
- better quality
- True
- True
- a clear USP
- grabbing their spot
- delivered to your door
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