Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) breaking their sign (d) faster service
- 2.Which of these is a clear unique selling point? (a) same as every stall (b) we are open (c) ready in five minutes (d) we sell things
- 3.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 4.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 5.Which of these is an unfair way to compete? (a) a fair, lower price (b) copying a rival’s logo (c) better quality (d) a cleaner stall
- 6.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a higher price only (d) a rude sign
- 7.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 8.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 9.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 10.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) friendlier service (d) lying about a rival
- 11.Which of these is not a unique selling point? (a) delivered to your door (b) personalised with names (c) a new flavour each week (d) it is a product
- 12.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we sell things (c) delivered to your door (d) ready in five minutes
- 13.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a customer (d) a rival seller
- 14.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 15.True or false: “free name tags” is not a unique selling point. (a) False (b) True
- 16.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) shops get rude (d) they get better choices
- 17.🔍 Which is the odd one out? (a) lying about a rival (b) posting fake reviews (c) grabbing their spot (d) a new flavour
- 18.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 19.🔍 Which is the odd one out? (a) a cleaner stall (b) lying about a rival (c) friendlier service (d) a fair, lower price
- 20.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to complain (c) to set a fair price (d) to copy their sign
- 21.🔍 Which is the odd one out? (a) a cleaner stall (b) spreading rumours (c) better quality (d) faster service
- 22.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 23.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 24.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) a sugar-free recipe (d) it is a product
- 25.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) an unfair way (b) a fair way to compete
- 26.Which of these is a fair way to compete? (a) lying about a rival (b) a cleaner stall (c) spreading rumours (d) grabbing their spot
- 27.True or false: “we have a table” is not a unique selling point. (a) False (b) True
- 28.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) friendlier service (d) spreading rumours
- 29.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 30.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 31.Which of these is a clear unique selling point? (a) we are open (b) free name tags (c) we sell things (d) same as every stall
- 32.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 33.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) same as every stall (d) a sugar-free recipe
- 34.Which of these is not a unique selling point? (a) ready in five minutes (b) personalised with names (c) a sugar-free recipe (d) same as every stall
- 35.🔍 Which is the odd one out? (a) we are open (b) a sugar-free recipe (c) made from waste paper (d) a new flavour each week
- 36.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 37.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) a fair, lower price (d) posting fake reviews
- 38.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) we sell things (d) delivered to your door
- 39.Which of these is a fair way to compete? (a) grabbing their spot (b) lying about a rival (c) a new flavour (d) copying a rival’s logo
- 40.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
Answer key
- breaking their sign
- ready in five minutes
- True
- ask what buyers miss
- copying a rival’s logo
- a unique selling point
- not a USP
- an unfair way
- True
- lying about a rival
- it is a product
- we sell things
- a rival seller
- False
- False
- they get better choices
- a new flavour
- not a USP
- lying about a rival
- to set a fair price
- spreading rumours
- a fair way to compete
- a clear USP
- it is a product
- an unfair way
- a cleaner stall
- True
- friendlier service
- False
- True
- free name tags
- True
- a sugar-free recipe
- same as every stall
- we are open
- a fair way to compete
- posting fake reviews
- delivered to your door
- a new flavour
- False
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