Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 2.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 3.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 4.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) skip it (d) ask what buyers miss
- 5.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 6.Which of these is an unfair way to compete? (a) a new flavour (b) faster service (c) copying a rival’s logo (d) friendlier service
- 7.True or false: “ready in five minutes” is not a unique selling point. (a) False (b) True
- 8.🔍 Which is the odd one out? (a) we have a table (b) it is a product (c) a sugar-free recipe (d) we are open
- 9.Which of these is a clear unique selling point? (a) we are open (b) we have a table (c) free name tags (d) same as every stall
- 10.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 11.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 12.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) it is a product (d) a sugar-free recipe
- 13.🏪 Fair or unfair way to compete: lying about a rival? (a) a fair way to compete (b) an unfair way
- 14.Which of these is an unfair way to compete? (a) faster service (b) grabbing their spot (c) better quality (d) a cleaner stall
- 15.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
- 16.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) friendlier service (d) lying about a rival
- 17.🔍 Which is the odd one out? (a) made from waste paper (b) free name tags (c) we are open (d) a new flavour each week
- 18.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 19.🔍 Which is the odd one out? (a) copying a rival’s logo (b) spreading rumours (c) a cleaner stall (d) breaking their sign
- 20.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 21.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) a new flavour each week (d) personalised with names
- 22.🔍 Which is the odd one out? (a) it is a product (b) we are open (c) ready in five minutes (d) we sell things
- 23.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) a new flavour (d) spreading rumours
- 24.🔍 Which is the odd one out? (a) a cleaner stall (b) better quality (c) a fair, lower price (d) grabbing their spot
- 25.Which of these is a clear unique selling point? (a) we have a table (b) same as every stall (c) made from waste paper (d) we are open
- 26.Which of these is not a unique selling point? (a) personalised with names (b) it has a price (c) delivered to your door (d) ready in five minutes
- 27.🔍 Which is the odd one out? (a) better quality (b) a new flavour (c) a cleaner stall (d) posting fake reviews
- 28.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 29.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) breaking their sign (d) a fair, lower price
- 30.True or false: “it is a product” is not a unique selling point. (a) True (b) False
- 31.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 32.Which of these is a clear unique selling point? (a) it is a product (b) we have a table (c) personalised with names (d) we sell things
- 33.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 34.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 35.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 36.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) shops get rude (d) it is not good
- 37.True or false: “it has a price” is not a unique selling point. (a) True (b) False
- 38.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 39.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) it has a price (d) we sell things
- 40.True or false: “we are open” is not a unique selling point. (a) False (b) True
Answer key
- a fair way to compete
- not a USP
- a clear USP
- ask what buyers miss
- a clear USP
- copying a rival’s logo
- False
- a sugar-free recipe
- free name tags
- not a USP
- an unfair way
- it is a product
- an unfair way
- grabbing their spot
- a rival seller
- lying about a rival
- we are open
- a fair way to compete
- a cleaner stall
- False
- we sell things
- ready in five minutes
- a new flavour
- grabbing their spot
- made from waste paper
- it has a price
- posting fake reviews
- a clear USP
- breaking their sign
- True
- False
- personalised with names
- a clear USP
- an unfair way
- not a USP
- they get better choices
- True
- not a USP
- delivered to your door
- True
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