Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 2.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 3.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) copying a rival’s logo (d) friendlier service
- 4.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 5.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 6.🔍 Which is the odd one out? (a) same as every stall (b) made from waste paper (c) we sell things (d) we have a table
- 7.🔍 Which is the odd one out? (a) we sell things (b) we have a table (c) personalised with names (d) we are open
- 8.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
- 9.🔍 Which is the odd one out? (a) posting fake reviews (b) lying about a rival (c) better quality (d) breaking their sign
- 10.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 11.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 12.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 13.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 14.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 15.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a rude sign (c) a louder voice (d) a higher price only
- 16.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) breaking their sign (d) spreading rumours
- 17.Which of these is a clear unique selling point? (a) we are open (b) we have a table (c) we sell things (d) ready in five minutes
- 18.🔍 Which is the odd one out? (a) a new flavour each week (b) delivered to your door (c) we are open (d) a sugar-free recipe
- 19.Which of these is an unfair way to compete? (a) spreading rumours (b) a cleaner stall (c) friendlier service (d) faster service
- 20.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to complain (d) to copy their sign
- 21.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 22.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) better quality (d) spreading rumours
- 23.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 24.🔍 Which is the odd one out? (a) a new flavour (b) better quality (c) lying about a rival (d) faster service
- 25.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) friendlier service (d) breaking their sign
- 26.Which of these is a fair way to compete? (a) copying a rival’s logo (b) posting fake reviews (c) grabbing their spot (d) a cleaner stall
- 27.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 28.Which of these is not a unique selling point? (a) ready in five minutes (b) personalised with names (c) delivered to your door (d) we sell things
- 29.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 30.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) better quality (d) copying a rival’s logo
- 31.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 32.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 33.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 34.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 35.🔍 Which is the odd one out? (a) made from waste paper (b) it has a price (c) personalised with names (d) a sugar-free recipe
- 36.True or false: “we sell things” is not a unique selling point. (a) True (b) False
- 37.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 38.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) we sell things (d) a new flavour each week
- 39.🏪 What is a competitor? (a) a customer (b) your teammate (c) a rival seller (d) a supplier
- 40.🔍 Which is the odd one out? (a) a new flavour (b) spreading rumours (c) copying a rival’s logo (d) grabbing their spot
Answer key
- False
- True
- copying a rival’s logo
- True
- a clear USP
- made from waste paper
- personalised with names
- a fair way to compete
- better quality
- an unfair way
- an unfair way
- a fair way to compete
- a fair way to compete
- False
- a unique selling point
- a fair, lower price
- ready in five minutes
- we are open
- spreading rumours
- to set a fair price
- a clear USP
- spreading rumours
- not a USP
- lying about a rival
- friendlier service
- a cleaner stall
- not a USP
- we sell things
- a clear USP
- better quality
- False
- a clear USP
- False
- a clear USP
- it has a price
- True
- not a USP
- a new flavour each week
- a rival seller
- a new flavour
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