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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 71 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.Which of these is an unfair way to compete? (a) friendlier service (b) lying about a rival (c) a cleaner stall (d) better quality
  2. 2.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
  3. 3.Which of these is not a unique selling point? (a) we have a table (b) a sugar-free recipe (c) free name tags (d) made from waste paper
  4. 4.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) made from waste paper (d) same as every stall
  5. 5.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
  6. 6.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
  7. 7.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a unique selling point (c) a louder voice (d) a higher price only
  8. 8.True or false: “we are open” is not a unique selling point. (a) True (b) False
  9. 9.Which of these is a clear unique selling point? (a) a sugar-free recipe (b) it has a price (c) we sell things (d) we are open
  10. 10.🔍 Which is the odd one out? (a) ready in five minutes (b) personalised with names (c) it has a price (d) a new flavour each week
  11. 11.🔍 Which is the odd one out? (a) personalised with names (b) made from waste paper (c) a sugar-free recipe (d) we have a table
  12. 12.🔍 Which is the odd one out? (a) we sell things (b) same as every stall (c) we have a table (d) free name tags
  13. 13.🔍 Which is the odd one out? (a) breaking their sign (b) friendlier service (c) a new flavour (d) a cleaner stall
  14. 14.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
  15. 15.Which of these is an unfair way to compete? (a) breaking their sign (b) a new flavour (c) faster service (d) a cleaner stall
  16. 16.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
  17. 17.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
  18. 18.⭐ Is this a clear unique selling point (USP): “we are open”? (a) a clear USP (b) not a USP
  19. 19.Which of these is not a unique selling point? (a) delivered to your door (b) it is a product (c) free name tags (d) ready in five minutes
  20. 20.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
  21. 21.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
  22. 22.🔍 Which is the odd one out? (a) lying about a rival (b) breaking their sign (c) spreading rumours (d) better quality
  23. 23.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
  24. 24.🔍 Which is the odd one out? (a) lying about a rival (b) friendlier service (c) posting fake reviews (d) copying a rival’s logo
  25. 25.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
  26. 26.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) a new flavour (b) breaking their sign (c) spreading rumours (d) grabbing their spot
  28. 28.🏪 Fair or unfair way to compete: spreading rumours? (a) a fair way to compete (b) an unfair way
  29. 29.🔍 Which is the odd one out? (a) we have a table (b) same as every stall (c) delivered to your door (d) it has a price
  30. 30.Which of these is a fair way to compete? (a) better quality (b) posting fake reviews (c) lying about a rival (d) breaking their sign
  31. 31.🔍 Which is the odd one out? (a) personalised with names (b) free name tags (c) a new flavour each week (d) we are open
  32. 32.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
  33. 33.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
  34. 34.Which of these is a clear unique selling point? (a) same as every stall (b) it has a price (c) we have a table (d) delivered to your door
  35. 35.True or false: “we are open” is a clear unique selling point. (a) True (b) False
  36. 36.Which of these is a clear unique selling point? (a) we have a table (b) it is a product (c) personalised with names (d) we sell things
  37. 37.Which of these is not a unique selling point? (a) ready in five minutes (b) it has a price (c) made from waste paper (d) free name tags
  38. 38.Which of these is a fair way to compete? (a) a new flavour (b) breaking their sign (c) grabbing their spot (d) spreading rumours
  39. 39.Which of these is an unfair way to compete? (a) a cleaner stall (b) friendlier service (c) faster service (d) copying a rival’s logo
  40. 40.True or false: “it is a product” is not a unique selling point. (a) False (b) True

Answer key

  1. lying about a rival
  2. a fair way to compete
  3. we have a table
  4. made from waste paper
  5. a fair way to compete
  6. False
  7. a unique selling point
  8. True
  9. a sugar-free recipe
  10. it has a price
  11. we have a table
  12. free name tags
  13. breaking their sign
  14. a clear USP
  15. breaking their sign
  16. not a USP
  17. a fair way to compete
  18. not a USP
  19. it is a product
  20. an unfair way
  21. True
  22. better quality
  23. a clear USP
  24. friendlier service
  25. an unfair way
  26. False
  27. a new flavour
  28. an unfair way
  29. delivered to your door
  30. better quality
  31. we are open
  32. False
  33. False
  34. delivered to your door
  35. False
  36. personalised with names
  37. it has a price
  38. a new flavour
  39. copying a rival’s logo
  40. True

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