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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 715 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.Which of these is an unfair way to compete? (a) faster service (b) a fair, lower price (c) better quality (d) lying about a rival
  2. 2.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
  3. 3.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
  4. 4.Which of these is a fair way to compete? (a) grabbing their spot (b) a new flavour (c) spreading rumours (d) copying a rival’s logo
  5. 5.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) a new flavour (d) copying a rival’s logo
  6. 6.🔍 Which is the odd one out? (a) a new flavour (b) spreading rumours (c) breaking their sign (d) copying a rival’s logo
  7. 7.Which of these is a clear unique selling point? (a) it has a price (b) we sell things (c) we are open (d) ready in five minutes
  8. 8.🔍 Which is the odd one out? (a) it has a price (b) a sugar-free recipe (c) personalised with names (d) a new flavour each week
  9. 9.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
  10. 10.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) better quality (d) breaking their sign
  11. 11.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
  12. 12.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
  13. 13.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
  14. 14.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
  15. 15.Which of these is a clear unique selling point? (a) it is a product (b) we sell things (c) a new flavour each week (d) same as every stall
  16. 16.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
  17. 17.Which of these is a clear unique selling point? (a) we are open (b) same as every stall (c) personalised with names (d) it is a product
  18. 18.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
  19. 19.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) grabbing their spot (d) a fair, lower price
  20. 20.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
  21. 21.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
  22. 22.Which of these is a clear unique selling point? (a) we sell things (b) made from waste paper (c) we have a table (d) we are open
  23. 23.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
  24. 24.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
  25. 25.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  26. 26.🔍 Which is the odd one out? (a) faster service (b) spreading rumours (c) copying a rival’s logo (d) breaking their sign
  27. 27.Which of these is a clear unique selling point? (a) we sell things (b) free name tags (c) it has a price (d) same as every stall
  28. 28.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
  29. 29.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
  30. 30.Which of these is a fair way to compete? (a) breaking their sign (b) copying a rival’s logo (c) a cleaner stall (d) spreading rumours
  31. 31.Which of these is an unfair way to compete? (a) better quality (b) spreading rumours (c) faster service (d) a new flavour
  32. 32.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
  33. 33.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
  34. 34.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
  35. 35.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
  36. 36.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
  37. 37.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
  38. 38.🛍️ Why is competition good for customers? (a) they get better choices (b) prices always rise (c) it is not good (d) shops get rude
  39. 39.True or false: “we sell things” is not a unique selling point. (a) True (b) False
  40. 40.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a unique selling point (d) a higher price only

Answer key

  1. lying about a rival
  2. a fair way to compete
  3. an unfair way
  4. a new flavour
  5. copying a rival’s logo
  6. a new flavour
  7. ready in five minutes
  8. it has a price
  9. a clear USP
  10. better quality
  11. False
  12. False
  13. an unfair way
  14. an unfair way
  15. a new flavour each week
  16. not a USP
  17. personalised with names
  18. a clear USP
  19. grabbing their spot
  20. a fair way to compete
  21. a clear USP
  22. made from waste paper
  23. a clear USP
  24. False
  25. not a USP
  26. faster service
  27. free name tags
  28. False
  29. False
  30. a cleaner stall
  31. spreading rumours
  32. a clear USP
  33. False
  34. a fair way to compete
  35. True
  36. False
  37. False
  38. they get better choices
  39. True
  40. a unique selling point

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