Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is an unfair way to compete? (a) lying about a rival (b) a fair, lower price (c) better quality (d) a new flavour
- 2.🔍 Which is the odd one out? (a) it has a price (b) a new flavour each week (c) we are open (d) we have a table
- 3.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) better quality (d) breaking their sign
- 4.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 5.Which of these is a clear unique selling point? (a) a new flavour each week (b) we have a table (c) it has a price (d) we sell things
- 6.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) faster service (d) copying a rival’s logo
- 7.🔍 Which is the odd one out? (a) it is a product (b) we sell things (c) same as every stall (d) delivered to your door
- 8.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) a new flavour (d) lying about a rival
- 9.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 10.Which of these is not a unique selling point? (a) it has a price (b) made from waste paper (c) delivered to your door (d) personalised with names
- 11.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 12.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 13.Which of these is a fair way to compete? (a) posting fake reviews (b) grabbing their spot (c) lying about a rival (d) a cleaner stall
- 14.Which of these is a clear unique selling point? (a) it is a product (b) made from waste paper (c) we are open (d) we have a table
- 15.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 16.🏪 What is a competitor? (a) a customer (b) a rival seller (c) your teammate (d) a supplier
- 17.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to copy their sign (c) to complain (d) to close them down
- 18.True or false: “it has a price” is a clear unique selling point. (a) True (b) False
- 19.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 20.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) a new flavour (d) posting fake reviews
- 21.Which of these is not a unique selling point? (a) it is a product (b) a new flavour each week (c) made from waste paper (d) personalised with names
- 22.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 23.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 24.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 25.🔍 Which is the odd one out? (a) friendlier service (b) better quality (c) a cleaner stall (d) lying about a rival
- 26.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 27.Which of these is an unfair way to compete? (a) grabbing their spot (b) a fair, lower price (c) faster service (d) friendlier service
- 28.🔍 Which is the odd one out? (a) breaking their sign (b) lying about a rival (c) friendlier service (d) grabbing their spot
- 29.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 30.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) delivered to your door (d) we have a table
- 31.🔍 Which is the odd one out? (a) delivered to your door (b) we are open (c) ready in five minutes (d) a new flavour each week
- 32.🔍 Which is the odd one out? (a) faster service (b) breaking their sign (c) a cleaner stall (d) better quality
- 33.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 34.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 35.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 36.🛍️ Why is competition good for customers? (a) prices always rise (b) shops get rude (c) it is not good (d) they get better choices
- 37.🔍 Which is the odd one out? (a) spreading rumours (b) a new flavour (c) posting fake reviews (d) breaking their sign
- 38.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 39.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a rude sign (c) a higher price only (d) a unique selling point
- 40.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
Answer key
- lying about a rival
- a new flavour each week
- better quality
- not a USP
- a new flavour each week
- copying a rival’s logo
- delivered to your door
- a new flavour
- a fair way to compete
- it has a price
- an unfair way
- not a USP
- a cleaner stall
- made from waste paper
- not a USP
- a rival seller
- to set a fair price
- False
- a clear USP
- posting fake reviews
- it is a product
- True
- a fair way to compete
- False
- lying about a rival
- a fair way to compete
- grabbing their spot
- friendlier service
- False
- we have a table
- we are open
- breaking their sign
- an unfair way
- False
- an unfair way
- they get better choices
- a new flavour
- False
- a unique selling point
- a clear USP
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