Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 2.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 3.🔍 Which is the odd one out? (a) ready in five minutes (b) a new flavour each week (c) we are open (d) made from waste paper
- 4.Which of these is a fair way to compete? (a) a cleaner stall (b) spreading rumours (c) lying about a rival (d) copying a rival’s logo
- 5.🔍 Which is the odd one out? (a) made from waste paper (b) same as every stall (c) ready in five minutes (d) a sugar-free recipe
- 6.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) copying a rival’s logo (d) better quality
- 7.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 8.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 9.Which of these is an unfair way to compete? (a) better quality (b) a new flavour (c) posting fake reviews (d) faster service
- 10.🔍 Which is the odd one out? (a) same as every stall (b) we sell things (c) it has a price (d) ready in five minutes
- 11.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 12.🔍 Which is the odd one out? (a) a cleaner stall (b) better quality (c) a fair, lower price (d) posting fake reviews
- 13.True or false: “free name tags” is a clear unique selling point. (a) True (b) False
- 14.Which of these is not a unique selling point? (a) we sell things (b) ready in five minutes (c) a new flavour each week (d) made from waste paper
- 15.Which of these is a clear unique selling point? (a) personalised with names (b) we sell things (c) we have a table (d) it has a price
- 16.Which of these is an unfair way to compete? (a) a cleaner stall (b) friendlier service (c) faster service (d) lying about a rival
- 17.🏪 Fair or unfair way to compete: better quality? (a) a fair way to compete (b) an unfair way
- 18.True or false: “same as every stall” is not a unique selling point. (a) True (b) False
- 19.Which of these is a clear unique selling point? (a) made from waste paper (b) it has a price (c) we have a table (d) it is a product
- 20.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 21.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 22.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to copy their sign (d) to close them down
- 23.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 24.🔍 Which is the odd one out? (a) a new flavour each week (b) we have a table (c) delivered to your door (d) a sugar-free recipe
- 25.🧪 How can you find a USP? (a) pick a random word (b) copy the rival exactly (c) skip it (d) ask what buyers miss
- 26.🔍 Which is the odd one out? (a) friendlier service (b) faster service (c) a new flavour (d) copying a rival’s logo
- 27.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 28.True or false: “a sugar-free recipe” is a clear unique selling point. (a) False (b) True
- 29.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 30.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 31.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) a new flavour (d) lying about a rival
- 32.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 33.Which of these is not a unique selling point? (a) free name tags (b) same as every stall (c) made from waste paper (d) a new flavour each week
- 34.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 35.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
- 36.True or false: “we are open” is a clear unique selling point. (a) True (b) False
- 37.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) ready in five minutes (d) we have a table
- 38.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 39.🔍 Which is the odd one out? (a) a new flavour (b) better quality (c) friendlier service (d) lying about a rival
- 40.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) copying a rival’s logo (d) faster service
Answer key
- a fair way to compete
- a clear USP
- we are open
- a cleaner stall
- same as every stall
- better quality
- False
- an unfair way
- posting fake reviews
- ready in five minutes
- an unfair way
- posting fake reviews
- True
- we sell things
- personalised with names
- lying about a rival
- a fair way to compete
- True
- made from waste paper
- True
- a fair way to compete
- to set a fair price
- they get better choices
- we have a table
- ask what buyers miss
- copying a rival’s logo
- a fair way to compete
- True
- False
- a clear USP
- a new flavour
- an unfair way
- same as every stall
- not a USP
- a clear USP
- False
- we have a table
- an unfair way
- lying about a rival
- faster service
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