Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) free name tags (b) we have a table (c) delivered to your door (d) made from waste paper
- 2.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 3.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 4.🏪 What is a competitor? (a) your teammate (b) a rival seller (c) a supplier (d) a customer
- 5.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a cleaner stall (c) better quality (d) friendlier service
- 6.🔍 Which is the odd one out? (a) a new flavour (b) grabbing their spot (c) better quality (d) faster service
- 7.Which of these is an unfair way to compete? (a) friendlier service (b) a cleaner stall (c) better quality (d) grabbing their spot
- 8.🔍 Which is the odd one out? (a) free name tags (b) we have a table (c) same as every stall (d) we sell things
- 9.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 10.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a higher price only (c) a unique selling point (d) a louder voice
- 11.🔍 Which is the odd one out? (a) posting fake reviews (b) grabbing their spot (c) a fair, lower price (d) spreading rumours
- 12.🔍 Which is the odd one out? (a) a new flavour each week (b) we are open (c) it has a price (d) we have a table
- 13.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) a cleaner stall (d) copying a rival’s logo
- 14.🏪 Fair or unfair way to compete: copying a rival’s logo? (a) a fair way to compete (b) an unfair way
- 15.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 16.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 17.True or false: “we have a table” is not a unique selling point. (a) True (b) False
- 18.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
- 19.🔍 Which is the odd one out? (a) delivered to your door (b) it is a product (c) free name tags (d) ready in five minutes
- 20.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we are open (c) made from waste paper (d) personalised with names
- 21.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 22.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 23.🔍 Which is the odd one out? (a) friendlier service (b) a fair, lower price (c) a new flavour (d) spreading rumours
- 24.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) breaking their sign (d) faster service
- 25.Which of these is a clear unique selling point? (a) made from waste paper (b) it is a product (c) we have a table (d) we sell things
- 26.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 27.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) we sell things (d) free name tags
- 28.Which of these is a fair way to compete? (a) lying about a rival (b) posting fake reviews (c) a new flavour (d) breaking their sign
- 29.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 30.Which of these is an unfair way to compete? (a) faster service (b) a cleaner stall (c) friendlier service (d) spreading rumours
- 31.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 32.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 33.🔍 Which is the odd one out? (a) breaking their sign (b) a cleaner stall (c) better quality (d) faster service
- 34.Which of these is an unfair way to compete? (a) a new flavour (b) breaking their sign (c) better quality (d) friendlier service
- 35.Which of these is not a unique selling point? (a) ready in five minutes (b) made from waste paper (c) free name tags (d) we are open
- 36.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 37.Which of these is a fair way to compete? (a) posting fake reviews (b) copying a rival’s logo (c) lying about a rival (d) friendlier service
- 38.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 39.🔍 Which is the odd one out? (a) free name tags (b) it has a price (c) a sugar-free recipe (d) ready in five minutes
- 40.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) a fair, lower price (d) lying about a rival
Answer key
- we have a table
- a clear USP
- a clear USP
- a rival seller
- copying a rival’s logo
- grabbing their spot
- grabbing their spot
- free name tags
- False
- a unique selling point
- a fair, lower price
- a new flavour each week
- a cleaner stall
- an unfair way
- an unfair way
- False
- True
- False
- it is a product
- we are open
- not a USP
- a fair way to compete
- spreading rumours
- faster service
- made from waste paper
- an unfair way
- we sell things
- a new flavour
- a clear USP
- spreading rumours
- False
- True
- breaking their sign
- breaking their sign
- we are open
- a clear USP
- friendlier service
- a fair way to compete
- it has a price
- lying about a rival
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