Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🔍 Which is the odd one out? (a) it has a price (b) we are open (c) same as every stall (d) personalised with names
- 2.Which of these is an unfair way to compete? (a) faster service (b) grabbing their spot (c) a fair, lower price (d) a cleaner stall
- 3.🔍 Which is the odd one out? (a) a new flavour (b) posting fake reviews (c) better quality (d) a cleaner stall
- 4.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
- 5.Which of these is a fair way to compete? (a) grabbing their spot (b) spreading rumours (c) better quality (d) breaking their sign
- 6.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to close them down (d) to copy their sign
- 7.Which of these is not a unique selling point? (a) we are open (b) delivered to your door (c) a new flavour each week (d) free name tags
- 8.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 9.Which of these is an unfair way to compete? (a) spreading rumours (b) better quality (c) friendlier service (d) a new flavour
- 10.🧪 How can you find a USP? (a) copy the rival exactly (b) skip it (c) pick a random word (d) ask what buyers miss
- 11.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) breaking their sign (d) a fair, lower price
- 12.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 13.Which of these is not a unique selling point? (a) same as every stall (b) a sugar-free recipe (c) a new flavour each week (d) made from waste paper
- 14.True or false: “it is a product” is not a unique selling point. (a) False (b) True
- 15.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 16.True or false: “ready in five minutes” is not a unique selling point. (a) True (b) False
- 17.Which of these is not a unique selling point? (a) personalised with names (b) free name tags (c) made from waste paper (d) it has a price
- 18.⭐ Is this a clear unique selling point (USP): “a sugar-free recipe”? (a) not a USP (b) a clear USP
- 19.🔍 Which is the odd one out? (a) a new flavour each week (b) it has a price (c) personalised with names (d) ready in five minutes
- 20.🔍 Which is the odd one out? (a) better quality (b) faster service (c) a fair, lower price (d) breaking their sign
- 21.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a rude sign (d) a louder voice
- 22.🔍 Which is the odd one out? (a) a new flavour (b) faster service (c) copying a rival’s logo (d) friendlier service
- 23.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 24.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 25.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
- 26.Which of these is a clear unique selling point? (a) ready in five minutes (b) same as every stall (c) we are open (d) we sell things
- 27.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
- 28.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 29.Which of these is an unfair way to compete? (a) better quality (b) breaking their sign (c) a fair, lower price (d) a cleaner stall
- 30.True or false: “made from waste paper” is not a unique selling point. (a) True (b) False
- 31.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 32.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 33.🏪 What is a competitor? (a) a customer (b) your teammate (c) a rival seller (d) a supplier
- 34.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 35.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 36.Which of these is an unfair way to compete? (a) a fair, lower price (b) a new flavour (c) copying a rival’s logo (d) better quality
- 37.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 38.Which of these is an unfair way to compete? (a) faster service (b) better quality (c) posting fake reviews (d) friendlier service
- 39.Which of these is not a unique selling point? (a) a new flavour each week (b) made from waste paper (c) delivered to your door (d) it is a product
- 40.Which of these is a clear unique selling point? (a) personalised with names (b) it is a product (c) same as every stall (d) we sell things
Answer key
- personalised with names
- grabbing their spot
- posting fake reviews
- an unfair way
- better quality
- to set a fair price
- we are open
- False
- spreading rumours
- ask what buyers miss
- a fair, lower price
- not a USP
- same as every stall
- True
- a fair way to compete
- False
- it has a price
- a clear USP
- it has a price
- breaking their sign
- a unique selling point
- copying a rival’s logo
- True
- False
- not a USP
- ready in five minutes
- a fair way to compete
- False
- breaking their sign
- False
- a clear USP
- a clear USP
- a rival seller
- not a USP
- an unfair way
- copying a rival’s logo
- a clear USP
- posting fake reviews
- it is a product
- personalised with names
Free entrepreneurship lessons, practice and worksheets at talentjr.in/entrepreneurship-for-kids