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Entrepreneurship Worksheet: USP and Competition

Entrepreneurship lesson 7: USP and competition · Set 737 · 40 questions
TalentJR

Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.

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  1. 1.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) we have a table (d) a sugar-free recipe
  2. 2.Which of these is an unfair way to compete? (a) spreading rumours (b) better quality (c) a cleaner stall (d) faster service
  3. 3.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
  4. 4.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
  5. 5.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
  6. 6.⭐ Is this a clear unique selling point (USP): “we are open”? (a) not a USP (b) a clear USP
  7. 7.🔍 Which is the odd one out? (a) free name tags (b) a sugar-free recipe (c) a new flavour each week (d) we sell things
  8. 8.🔍 Which is the odd one out? (a) copying a rival’s logo (b) better quality (c) faster service (d) a new flavour
  9. 9.🏪 Fair or unfair way to compete: breaking their sign? (a) an unfair way (b) a fair way to compete
  10. 10.🔍 Which is the odd one out? (a) a fair, lower price (b) better quality (c) grabbing their spot (d) faster service
  11. 11.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
  12. 12.Which of these is not a unique selling point? (a) ready in five minutes (b) free name tags (c) delivered to your door (d) we have a table
  13. 13.🔍 Which is the odd one out? (a) we sell things (b) personalised with names (c) we have a table (d) it has a price
  14. 14.🔍 Which is the odd one out? (a) lying about a rival (b) faster service (c) a fair, lower price (d) friendlier service
  15. 15.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) posting fake reviews (d) a cleaner stall
  16. 16.True or false: “made from waste paper” is a clear unique selling point. (a) True (b) False
  17. 17.🔍 Which is the odd one out? (a) personalised with names (b) delivered to your door (c) we are open (d) made from waste paper
  18. 18.⭐ Two stalls sell lemonade. What helps you stand out? (a) a rude sign (b) a louder voice (c) a higher price only (d) a unique selling point
  19. 19.Which of these is not a unique selling point? (a) a sugar-free recipe (b) made from waste paper (c) we are open (d) delivered to your door
  20. 20.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) a fair, lower price (c) friendlier service (d) faster service
  21. 21.🔍 Which is the odd one out? (a) copying a rival’s logo (b) a fair, lower price (c) grabbing their spot (d) posting fake reviews
  22. 22.🏪 Fair or unfair way to compete: a fair, lower price? (a) an unfair way (b) a fair way to compete
  23. 23.🔍 Which is the odd one out? (a) friendlier service (b) lying about a rival (c) copying a rival’s logo (d) spreading rumours
  24. 24.Which of these is a fair way to compete? (a) lying about a rival (b) grabbing their spot (c) friendlier service (d) spreading rumours
  25. 25.🏪 Fair or unfair way to compete: a new flavour? (a) a fair way to compete (b) an unfair way
  26. 26.🔍 Which is the odd one out? (a) spreading rumours (b) better quality (c) posting fake reviews (d) copying a rival’s logo
  27. 27.Which of these is a fair way to compete? (a) breaking their sign (b) a new flavour (c) copying a rival’s logo (d) posting fake reviews
  28. 28.🏪 What is a competitor? (a) a supplier (b) a rival seller (c) your teammate (d) a customer
  29. 29.🔍 Which is the odd one out? (a) a new flavour each week (b) it has a price (c) it is a product (d) we are open
  30. 30.🔍 Which is the odd one out? (a) it is a product (b) delivered to your door (c) we are open (d) we sell things
  31. 31.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
  32. 32.True or false: “it has a price” is not a unique selling point. (a) True (b) False
  33. 33.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
  34. 34.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
  35. 35.🔍 Which is the odd one out? (a) made from waste paper (b) ready in five minutes (c) it has a price (d) personalised with names
  36. 36.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) same as every stall (d) personalised with names
  37. 37.True or false: “same as every stall” is a clear unique selling point. (a) True (b) False
  38. 38.Which of these is not a unique selling point? (a) ready in five minutes (b) it has a price (c) a sugar-free recipe (d) delivered to your door
  39. 39.True or false: “we have a table” is not a unique selling point. (a) False (b) True
  40. 40.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP

Answer key

  1. a sugar-free recipe
  2. spreading rumours
  3. a fair way to compete
  4. a clear USP
  5. a clear USP
  6. not a USP
  7. we sell things
  8. copying a rival’s logo
  9. an unfair way
  10. grabbing their spot
  11. False
  12. we have a table
  13. personalised with names
  14. lying about a rival
  15. a cleaner stall
  16. True
  17. we are open
  18. a unique selling point
  19. we are open
  20. copying a rival’s logo
  21. a fair, lower price
  22. a fair way to compete
  23. friendlier service
  24. friendlier service
  25. a fair way to compete
  26. better quality
  27. a new flavour
  28. a rival seller
  29. a new flavour each week
  30. delivered to your door
  31. a fair way to compete
  32. True
  33. not a USP
  34. not a USP
  35. it has a price
  36. personalised with names
  37. False
  38. it has a price
  39. True
  40. a clear USP

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