Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.🏪 What is a competitor? (a) a supplier (b) a customer (c) your teammate (d) a rival seller
- 2.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a louder voice (c) a rude sign (d) a higher price only
- 3.True or false: “delivered to your door” is not a unique selling point. (a) False (b) True
- 4.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) free name tags (d) same as every stall
- 5.🔍 Which is the odd one out? (a) same as every stall (b) made from waste paper (c) it is a product (d) it has a price
- 6.🔍 Which is the odd one out? (a) delivered to your door (b) ready in five minutes (c) a new flavour each week (d) we are open
- 7.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 8.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 9.Which of these is a clear unique selling point? (a) a new flavour each week (b) we sell things (c) it is a product (d) same as every stall
- 10.🔍 Which is the odd one out? (a) better quality (b) friendlier service (c) copying a rival’s logo (d) a fair, lower price
- 11.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 12.Which of these is a fair way to compete? (a) breaking their sign (b) copying a rival’s logo (c) faster service (d) posting fake reviews
- 13.🏪 Fair or unfair way to compete: posting fake reviews? (a) a fair way to compete (b) an unfair way
- 14.🔍 Which is the odd one out? (a) grabbing their spot (b) breaking their sign (c) copying a rival’s logo (d) a fair, lower price
- 15.🛍️ Why is competition good for customers? (a) it is not good (b) shops get rude (c) they get better choices (d) prices always rise
- 16.🔍 Which is the odd one out? (a) lying about a rival (b) copying a rival’s logo (c) a cleaner stall (d) breaking their sign
- 17.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 18.🔍 Which is the odd one out? (a) a new flavour each week (b) free name tags (c) made from waste paper (d) we have a table
- 19.🧪 How can you find a USP? (a) ask what buyers miss (b) copy the rival exactly (c) pick a random word (d) skip it
- 20.🔍 Which is the odd one out? (a) delivered to your door (b) we have a table (c) it has a price (d) same as every stall
- 21.🔍 Which is the odd one out? (a) a new flavour each week (b) a sugar-free recipe (c) we sell things (d) made from waste paper
- 22.Which of these is a clear unique selling point? (a) it has a price (b) a sugar-free recipe (c) same as every stall (d) we have a table
- 23.🏪 Fair or unfair way to compete: a cleaner stall? (a) an unfair way (b) a fair way to compete
- 24.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 25.🔍 Which is the odd one out? (a) a new flavour (b) a fair, lower price (c) friendlier service (d) spreading rumours
- 26.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) a clear USP (b) not a USP
- 27.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 28.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) same as every stall (d) ready in five minutes
- 29.Which of these is an unfair way to compete? (a) better quality (b) lying about a rival (c) a cleaner stall (d) faster service
- 30.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) not a USP (b) a clear USP
- 31.🔍 Which is the odd one out? (a) better quality (b) copying a rival’s logo (c) breaking their sign (d) grabbing their spot
- 32.📊 A rival sells chai at ₹10. Why should you know this? (a) to close them down (b) to copy their sign (c) to complain (d) to set a fair price
- 33.Which of these is a fair way to compete? (a) a new flavour (b) spreading rumours (c) posting fake reviews (d) lying about a rival
- 34.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) a clear USP (b) not a USP
- 35.Which of these is an unfair way to compete? (a) copying a rival’s logo (b) friendlier service (c) faster service (d) a new flavour
- 36.Which of these is not a unique selling point? (a) we have a table (b) delivered to your door (c) ready in five minutes (d) personalised with names
- 37.🔍 Which is the odd one out? (a) a fair, lower price (b) better quality (c) friendlier service (d) breaking their sign
- 38.Which of these is a clear unique selling point? (a) made from waste paper (b) we have a table (c) we sell things (d) same as every stall
- 39.True or false: “personalised with names” is not a unique selling point. (a) False (b) True
- 40.Which of these is an unfair way to compete? (a) breaking their sign (b) a cleaner stall (c) a new flavour (d) faster service
Answer key
- a rival seller
- a unique selling point
- False
- free name tags
- made from waste paper
- we are open
- a fair way to compete
- a fair way to compete
- a new flavour each week
- copying a rival’s logo
- a clear USP
- faster service
- an unfair way
- a fair, lower price
- they get better choices
- a cleaner stall
- not a USP
- we have a table
- ask what buyers miss
- delivered to your door
- we sell things
- a sugar-free recipe
- a fair way to compete
- False
- spreading rumours
- a clear USP
- False
- ready in five minutes
- lying about a rival
- a clear USP
- better quality
- to set a fair price
- a new flavour
- not a USP
- copying a rival’s logo
- we have a table
- breaking their sign
- made from waste paper
- False
- breaking their sign
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