Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “we sell things” is a clear unique selling point. (a) True (b) False
- 2.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) a new flavour each week (d) we sell things
- 3.Which of these is a clear unique selling point? (a) it has a price (b) same as every stall (c) we are open (d) free name tags
- 4.Which of these is not a unique selling point? (a) ready in five minutes (b) a sugar-free recipe (c) same as every stall (d) personalised with names
- 5.🏪 What is a competitor? (a) a supplier (b) your teammate (c) a rival seller (d) a customer
- 6.🧪 How can you find a USP? (a) pick a random word (b) ask what buyers miss (c) copy the rival exactly (d) skip it
- 7.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 8.True or false: “it has a price” is not a unique selling point. (a) False (b) True
- 9.Which of these is an unfair way to compete? (a) friendlier service (b) faster service (c) copying a rival’s logo (d) a cleaner stall
- 10.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a rude sign (d) a higher price only
- 11.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) a clear USP (b) not a USP
- 12.True or false: “it is a product” is a clear unique selling point. (a) True (b) False
- 13.🛍️ Why is competition good for customers? (a) prices always rise (b) it is not good (c) they get better choices (d) shops get rude
- 14.True or false: “made from waste paper” is a clear unique selling point. (a) False (b) True
- 15.🔍 Which is the odd one out? (a) it has a price (b) ready in five minutes (c) we have a table (d) we are open
- 16.Which of these is a fair way to compete? (a) spreading rumours (b) lying about a rival (c) copying a rival’s logo (d) a fair, lower price
- 17.🔍 Which is the odd one out? (a) faster service (b) grabbing their spot (c) spreading rumours (d) lying about a rival
- 18.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 19.🔍 Which is the odd one out? (a) ready in five minutes (b) made from waste paper (c) personalised with names (d) same as every stall
- 20.🔍 Which is the odd one out? (a) a new flavour (b) friendlier service (c) better quality (d) copying a rival’s logo
- 21.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to complain (c) to close them down (d) to copy their sign
- 22.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 23.True or false: “delivered to your door” is a clear unique selling point. (a) False (b) True
- 24.🔍 Which is the odd one out? (a) it has a price (b) personalised with names (c) we sell things (d) we have a table
- 25.Which of these is not a unique selling point? (a) free name tags (b) personalised with names (c) it has a price (d) delivered to your door
- 26.🔍 Which is the odd one out? (a) it has a price (b) it is a product (c) delivered to your door (d) we sell things
- 27.True or false: “a new flavour each week” is not a unique selling point. (a) False (b) True
- 28.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 29.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 30.Which of these is a fair way to compete? (a) posting fake reviews (b) breaking their sign (c) a cleaner stall (d) lying about a rival
- 31.Which of these is a fair way to compete? (a) spreading rumours (b) grabbing their spot (c) copying a rival’s logo (d) better quality
- 32.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 33.Which of these is not a unique selling point? (a) a sugar-free recipe (b) we are open (c) free name tags (d) personalised with names
- 34.🔍 Which is the odd one out? (a) better quality (b) breaking their sign (c) lying about a rival (d) copying a rival’s logo
- 35.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 36.Which of these is a fair way to compete? (a) breaking their sign (b) friendlier service (c) lying about a rival (d) grabbing their spot
- 37.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 38.True or false: “we have a table” is a clear unique selling point. (a) True (b) False
- 39.🔍 Which is the odd one out? (a) free name tags (b) made from waste paper (c) we are open (d) ready in five minutes
- 40.🔍 Which is the odd one out? (a) delivered to your door (b) free name tags (c) personalised with names (d) it is a product
Answer key
- False
- we sell things
- free name tags
- same as every stall
- a rival seller
- ask what buyers miss
- a clear USP
- True
- copying a rival’s logo
- a unique selling point
- a clear USP
- False
- they get better choices
- True
- ready in five minutes
- a fair, lower price
- faster service
- False
- same as every stall
- copying a rival’s logo
- to set a fair price
- a fair way to compete
- True
- personalised with names
- it has a price
- delivered to your door
- False
- an unfair way
- an unfair way
- a cleaner stall
- better quality
- False
- we are open
- better quality
- True
- friendlier service
- not a USP
- False
- we are open
- it is a product
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