Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “ready in five minutes” is a clear unique selling point. (a) True (b) False
- 2.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 3.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 4.Which of these is not a unique selling point? (a) a new flavour each week (b) a sugar-free recipe (c) delivered to your door (d) it is a product
- 5.True or false: “it is a product” is a clear unique selling point. (a) False (b) True
- 6.🏪 Fair or unfair way to compete: better quality? (a) an unfair way (b) a fair way to compete
- 7.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 8.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a unique selling point (c) a louder voice (d) a rude sign
- 9.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 10.Which of these is not a unique selling point? (a) delivered to your door (b) made from waste paper (c) ready in five minutes (d) we have a table
- 11.🔍 Which is the odd one out? (a) lying about a rival (b) better quality (c) copying a rival’s logo (d) spreading rumours
- 12.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 13.🏪 Fair or unfair way to compete: friendlier service? (a) a fair way to compete (b) an unfair way
- 14.🔍 Which is the odd one out? (a) a sugar-free recipe (b) free name tags (c) ready in five minutes (d) same as every stall
- 15.🏪 Fair or unfair way to compete: grabbing their spot? (a) an unfair way (b) a fair way to compete
- 16.🔍 Which is the odd one out? (a) we are open (b) it has a price (c) free name tags (d) it is a product
- 17.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 18.🔍 Which is the odd one out? (a) a sugar-free recipe (b) we sell things (c) delivered to your door (d) personalised with names
- 19.Which of these is not a unique selling point? (a) a new flavour each week (b) delivered to your door (c) we sell things (d) made from waste paper
- 20.🔍 Which is the odd one out? (a) posting fake reviews (b) breaking their sign (c) friendlier service (d) copying a rival’s logo
- 21.Which of these is a fair way to compete? (a) lying about a rival (b) copying a rival’s logo (c) spreading rumours (d) a cleaner stall
- 22.Which of these is an unfair way to compete? (a) a fair, lower price (b) a cleaner stall (c) copying a rival’s logo (d) friendlier service
- 23.🔍 Which is the odd one out? (a) spreading rumours (b) a fair, lower price (c) better quality (d) a cleaner stall
- 24.Which of these is a fair way to compete? (a) lying about a rival (b) a new flavour (c) spreading rumours (d) grabbing their spot
- 25.🔍 Which is the odd one out? (a) a cleaner stall (b) breaking their sign (c) faster service (d) friendlier service
- 26.True or false: “delivered to your door” is not a unique selling point. (a) True (b) False
- 27.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) not a USP (b) a clear USP
- 28.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 29.🔍 Which is the odd one out? (a) a fair, lower price (b) a new flavour (c) lying about a rival (d) friendlier service
- 30.True or false: “we are open” is a clear unique selling point. (a) False (b) True
- 31.🏪 What is a competitor? (a) a rival seller (b) a customer (c) a supplier (d) your teammate
- 32.🔍 Which is the odd one out? (a) ready in five minutes (b) we are open (c) a new flavour each week (d) made from waste paper
- 33.Which of these is a fair way to compete? (a) better quality (b) spreading rumours (c) posting fake reviews (d) copying a rival’s logo
- 34.🔍 Which is the odd one out? (a) free name tags (b) personalised with names (c) it has a price (d) ready in five minutes
- 35.Which of these is a fair way to compete? (a) breaking their sign (b) grabbing their spot (c) copying a rival’s logo (d) faster service
- 36.Which of these is a clear unique selling point? (a) same as every stall (b) we are open (c) we sell things (d) ready in five minutes
- 37.⭐ Is this a clear unique selling point (USP): “delivered to your door”? (a) not a USP (b) a clear USP
- 38.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) not a USP (b) a clear USP
- 39.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 40.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) not a USP (b) a clear USP
Answer key
- True
- False
- a clear USP
- it is a product
- False
- a fair way to compete
- False
- a unique selling point
- True
- we have a table
- better quality
- to set a fair price
- a fair way to compete
- same as every stall
- an unfair way
- free name tags
- False
- we sell things
- we sell things
- friendlier service
- a cleaner stall
- copying a rival’s logo
- spreading rumours
- a new flavour
- breaking their sign
- False
- not a USP
- not a USP
- lying about a rival
- False
- a rival seller
- we are open
- better quality
- it has a price
- faster service
- ready in five minutes
- a clear USP
- not a USP
- a fair way to compete
- a clear USP
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