Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.Which of these is not a unique selling point? (a) ready in five minutes (b) it has a price (c) a new flavour each week (d) personalised with names
- 2.⭐ Is this a clear unique selling point (USP): “same as every stall”? (a) a clear USP (b) not a USP
- 3.Which of these is a clear unique selling point? (a) ready in five minutes (b) same as every stall (c) we are open (d) we have a table
- 4.Which of these is an unfair way to compete? (a) a fair, lower price (b) friendlier service (c) lying about a rival (d) a cleaner stall
- 5.Which of these is not a unique selling point? (a) personalised with names (b) a new flavour each week (c) delivered to your door (d) we have a table
- 6.Which of these is an unfair way to compete? (a) better quality (b) a fair, lower price (c) faster service (d) grabbing their spot
- 7.🔍 Which is the odd one out? (a) a new flavour (b) spreading rumours (c) grabbing their spot (d) lying about a rival
- 8.🔍 Which is the odd one out? (a) a new flavour each week (b) it has a price (c) we are open (d) we have a table
- 9.🔍 Which is the odd one out? (a) breaking their sign (b) a fair, lower price (c) a cleaner stall (d) a new flavour
- 10.🏪 What is a competitor? (a) a customer (b) a rival seller (c) your teammate (d) a supplier
- 11.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 12.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 13.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) copy the rival exactly (d) ask what buyers miss
- 14.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 15.Which of these is a clear unique selling point? (a) free name tags (b) same as every stall (c) it is a product (d) we sell things
- 16.🔍 Which is the odd one out? (a) we have a table (b) personalised with names (c) same as every stall (d) we sell things
- 17.Which of these is a fair way to compete? (a) a cleaner stall (b) grabbing their spot (c) lying about a rival (d) copying a rival’s logo
- 18.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to copy their sign (c) to close them down (d) to set a fair price
- 19.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) not a USP (b) a clear USP
- 20.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) we are open (d) a sugar-free recipe
- 21.🔍 Which is the odd one out? (a) a fair, lower price (b) friendlier service (c) better quality (d) grabbing their spot
- 22.Which of these is a fair way to compete? (a) grabbing their spot (b) posting fake reviews (c) breaking their sign (d) better quality
- 23.🔍 Which is the odd one out? (a) it is a product (b) ready in five minutes (c) free name tags (d) made from waste paper
- 24.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) a clear USP (b) not a USP
- 25.🔍 Which is the odd one out? (a) we sell things (b) it is a product (c) same as every stall (d) made from waste paper
- 26.True or false: “same as every stall” is not a unique selling point. (a) False (b) True
- 27.Which of these is not a unique selling point? (a) a new flavour each week (b) delivered to your door (c) a sugar-free recipe (d) we sell things
- 28.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) not a USP (b) a clear USP
- 29.🏪 Fair or unfair way to compete: a new flavour? (a) an unfair way (b) a fair way to compete
- 30.Which of these is a fair way to compete? (a) lying about a rival (b) spreading rumours (c) posting fake reviews (d) faster service
- 31.🔍 Which is the odd one out? (a) a cleaner stall (b) faster service (c) a new flavour (d) spreading rumours
- 32.🏪 Fair or unfair way to compete: faster service? (a) an unfair way (b) a fair way to compete
- 33.🔍 Which is the odd one out? (a) we sell things (b) free name tags (c) a sugar-free recipe (d) made from waste paper
- 34.🏪 Fair or unfair way to compete: a cleaner stall? (a) a fair way to compete (b) an unfair way
- 35.🛍️ Why is competition good for customers? (a) it is not good (b) prices always rise (c) they get better choices (d) shops get rude
- 36.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 37.True or false: “delivered to your door” is a clear unique selling point. (a) True (b) False
- 38.Which of these is a fair way to compete? (a) a fair, lower price (b) spreading rumours (c) copying a rival’s logo (d) posting fake reviews
- 39.⭐ Two stalls sell lemonade. What helps you stand out? (a) a higher price only (b) a rude sign (c) a unique selling point (d) a louder voice
- 40.🔍 Which is the odd one out? (a) posting fake reviews (b) friendlier service (c) breaking their sign (d) grabbing their spot
Answer key
- it has a price
- not a USP
- ready in five minutes
- lying about a rival
- we have a table
- grabbing their spot
- a new flavour
- a new flavour each week
- breaking their sign
- a rival seller
- a clear USP
- not a USP
- ask what buyers miss
- a clear USP
- free name tags
- personalised with names
- a cleaner stall
- to set a fair price
- a clear USP
- we are open
- grabbing their spot
- better quality
- it is a product
- a clear USP
- made from waste paper
- True
- we sell things
- not a USP
- a fair way to compete
- faster service
- spreading rumours
- a fair way to compete
- we sell things
- a fair way to compete
- they get better choices
- a clear USP
- True
- a fair, lower price
- a unique selling point
- friendlier service
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