Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.True or false: “personalised with names” is a clear unique selling point. (a) False (b) True
- 2.🛍️ Why is competition good for customers? (a) shops get rude (b) it is not good (c) they get better choices (d) prices always rise
- 3.⭐ Is this a clear unique selling point (USP): “ready in five minutes”? (a) a clear USP (b) not a USP
- 4.🔍 Which is the odd one out? (a) a cleaner stall (b) friendlier service (c) a new flavour (d) breaking their sign
- 5.🏪 Fair or unfair way to compete: lying about a rival? (a) an unfair way (b) a fair way to compete
- 6.🔍 Which is the odd one out? (a) delivered to your door (b) we sell things (c) it is a product (d) same as every stall
- 7.Which of these is an unfair way to compete? (a) a cleaner stall (b) copying a rival’s logo (c) better quality (d) friendlier service
- 8.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) copying a rival’s logo (d) a cleaner stall
- 9.True or false: “free name tags” is a clear unique selling point. (a) False (b) True
- 10.True or false: “a sugar-free recipe” is not a unique selling point. (a) True (b) False
- 11.Which of these is not a unique selling point? (a) made from waste paper (b) same as every stall (c) a sugar-free recipe (d) delivered to your door
- 12.⭐ Two stalls sell lemonade. What helps you stand out? (a) a louder voice (b) a unique selling point (c) a higher price only (d) a rude sign
- 13.📊 A rival sells chai at ₹10. Why should you know this? (a) to complain (b) to set a fair price (c) to close them down (d) to copy their sign
- 14.🔍 Which is the odd one out? (a) a cleaner stall (b) copying a rival’s logo (c) a fair, lower price (d) better quality
- 15.Which of these is an unfair way to compete? (a) better quality (b) faster service (c) a fair, lower price (d) lying about a rival
- 16.Which of these is an unfair way to compete? (a) posting fake reviews (b) better quality (c) a new flavour (d) friendlier service
- 17.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 18.🏪 What is a competitor? (a) a customer (b) your teammate (c) a supplier (d) a rival seller
- 19.Which of these is a fair way to compete? (a) posting fake reviews (b) lying about a rival (c) spreading rumours (d) better quality
- 20.🔍 Which is the odd one out? (a) grabbing their spot (b) lying about a rival (c) a new flavour (d) copying a rival’s logo
- 21.🏪 Fair or unfair way to compete: a fair, lower price? (a) a fair way to compete (b) an unfair way
- 22.🔍 Which is the odd one out? (a) free name tags (b) we sell things (c) it is a product (d) same as every stall
- 23.⭐ Is this a clear unique selling point (USP): “we have a table”? (a) a clear USP (b) not a USP
- 24.Which of these is a clear unique selling point? (a) personalised with names (b) we have a table (c) same as every stall (d) it is a product
- 25.🔍 Which is the odd one out? (a) made from waste paper (b) same as every stall (c) ready in five minutes (d) a new flavour each week
- 26.True or false: “a new flavour each week” is not a unique selling point. (a) True (b) False
- 27.True or false: “we have a table” is a clear unique selling point. (a) False (b) True
- 28.Which of these is a fair way to compete? (a) friendlier service (b) breaking their sign (c) lying about a rival (d) grabbing their spot
- 29.True or false: “same as every stall” is a clear unique selling point. (a) False (b) True
- 30.Which of these is a clear unique selling point? (a) we sell things (b) we have a table (c) free name tags (d) it is a product
- 31.🔍 Which is the odd one out? (a) delivered to your door (b) a new flavour each week (c) personalised with names (d) we sell things
- 32.Which of these is a fair way to compete? (a) posting fake reviews (b) spreading rumours (c) copying a rival’s logo (d) a fair, lower price
- 33.Which of these is not a unique selling point? (a) ready in five minutes (b) it is a product (c) delivered to your door (d) made from waste paper
- 34.⭐ Is this a clear unique selling point (USP): “made from waste paper”? (a) a clear USP (b) not a USP
- 35.Which of these is a clear unique selling point? (a) we have a table (b) we are open (c) delivered to your door (d) it is a product
- 36.🔍 Which is the odd one out? (a) a fair, lower price (b) copying a rival’s logo (c) lying about a rival (d) grabbing their spot
- 37.Which of these is not a unique selling point? (a) free name tags (b) delivered to your door (c) a new flavour each week (d) we are open
- 38.True or false: “made from waste paper” is not a unique selling point. (a) False (b) True
- 39.🏪 Fair or unfair way to compete: breaking their sign? (a) a fair way to compete (b) an unfair way
- 40.🏪 Fair or unfair way to compete: posting fake reviews? (a) an unfair way (b) a fair way to compete
Answer key
- True
- they get better choices
- a clear USP
- breaking their sign
- an unfair way
- delivered to your door
- copying a rival’s logo
- a cleaner stall
- True
- False
- same as every stall
- a unique selling point
- to set a fair price
- copying a rival’s logo
- lying about a rival
- posting fake reviews
- a fair way to compete
- a rival seller
- better quality
- a new flavour
- a fair way to compete
- free name tags
- not a USP
- personalised with names
- same as every stall
- False
- False
- friendlier service
- False
- free name tags
- we sell things
- a fair, lower price
- it is a product
- a clear USP
- delivered to your door
- a fair, lower price
- we are open
- False
- an unfair way
- an unfair way
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