Entrepreneurship Worksheet: USP and Competition
Business tip (Stand out, play fair): A USP is special and true: free name tags, made from waste paper, ready in five minutes, a sugar-free recipe. Not a USP: things every seller has (“we are open”, “it has a price”). Fair competition: quality, service, a fair price, new ideas. Unfair: lies, copying a logo, fake reviews, breaking a rival’s sign, grabbing their spot.
NameDateTime takenScore ___ / 40
- 1.⭐ Is this a clear unique selling point (USP): “personalised with names”? (a) not a USP (b) a clear USP
- 2.🏪 Fair or unfair way to compete: spreading rumours? (a) an unfair way (b) a fair way to compete
- 3.True or false: “personalised with names” is not a unique selling point. (a) True (b) False
- 4.📊 A rival sells chai at ₹10. Why should you know this? (a) to set a fair price (b) to close them down (c) to copy their sign (d) to complain
- 5.⭐ Two stalls sell lemonade. What helps you stand out? (a) a unique selling point (b) a higher price only (c) a rude sign (d) a louder voice
- 6.🏪 Fair or unfair way to compete: faster service? (a) a fair way to compete (b) an unfair way
- 7.⭐ Is this a clear unique selling point (USP): “a new flavour each week”? (a) a clear USP (b) not a USP
- 8.Which of these is a clear unique selling point? (a) it has a price (b) we are open (c) it is a product (d) free name tags
- 9.🔍 Which is the odd one out? (a) faster service (b) friendlier service (c) breaking their sign (d) better quality
- 10.Which of these is a clear unique selling point? (a) we have a table (b) it has a price (c) personalised with names (d) it is a product
- 11.🔍 Which is the odd one out? (a) made from waste paper (b) ready in five minutes (c) a new flavour each week (d) we sell things
- 12.⭐ Is this a clear unique selling point (USP): “it has a price”? (a) a clear USP (b) not a USP
- 13.🔍 Which is the odd one out? (a) delivered to your door (b) ready in five minutes (c) we are open (d) made from waste paper
- 14.True or false: “free name tags” is not a unique selling point. (a) True (b) False
- 15.Which of these is not a unique selling point? (a) delivered to your door (b) ready in five minutes (c) made from waste paper (d) we have a table
- 16.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) a fair, lower price (d) grabbing their spot
- 17.🧪 How can you find a USP? (a) pick a random word (b) skip it (c) ask what buyers miss (d) copy the rival exactly
- 18.True or false: “we sell things” is a clear unique selling point. (a) False (b) True
- 19.🔍 Which is the odd one out? (a) copying a rival’s logo (b) breaking their sign (c) spreading rumours (d) friendlier service
- 20.🔍 Which is the odd one out? (a) faster service (b) better quality (c) posting fake reviews (d) a cleaner stall
- 21.🔍 Which is the odd one out? (a) a new flavour (b) grabbing their spot (c) better quality (d) a cleaner stall
- 22.True or false: “a sugar-free recipe” is not a unique selling point. (a) False (b) True
- 23.Which of these is a fair way to compete? (a) better quality (b) copying a rival’s logo (c) spreading rumours (d) lying about a rival
- 24.Which of these is a clear unique selling point? (a) we are open (b) it is a product (c) a new flavour each week (d) we have a table
- 25.⭐ Is this a clear unique selling point (USP): “it is a product”? (a) not a USP (b) a clear USP
- 26.Which of these is an unfair way to compete? (a) friendlier service (b) better quality (c) lying about a rival (d) a fair, lower price
- 27.🔍 Which is the odd one out? (a) a new flavour each week (b) we have a table (c) ready in five minutes (d) made from waste paper
- 28.Which of these is a fair way to compete? (a) posting fake reviews (b) a new flavour (c) grabbing their spot (d) copying a rival’s logo
- 29.⭐ Is this a clear unique selling point (USP): “free name tags”? (a) not a USP (b) a clear USP
- 30.🔍 Which is the odd one out? (a) made from waste paper (b) delivered to your door (c) same as every stall (d) ready in five minutes
- 31.Which of these is an unfair way to compete? (a) a new flavour (b) copying a rival’s logo (c) better quality (d) faster service
- 32.Which of these is an unfair way to compete? (a) better quality (b) friendlier service (c) a fair, lower price (d) spreading rumours
- 33.True or false: “a new flavour each week” is a clear unique selling point. (a) False (b) True
- 34.🏪 Fair or unfair way to compete: friendlier service? (a) an unfair way (b) a fair way to compete
- 35.⭐ Is this a clear unique selling point (USP): “we sell things”? (a) not a USP (b) a clear USP
- 36.Which of these is a clear unique selling point? (a) it has a price (b) we have a table (c) same as every stall (d) delivered to your door
- 37.Which of these is a fair way to compete? (a) lying about a rival (b) faster service (c) breaking their sign (d) spreading rumours
- 38.🔍 Which is the odd one out? (a) we are open (b) ready in five minutes (c) same as every stall (d) it is a product
- 39.🏪 Fair or unfair way to compete: grabbing their spot? (a) a fair way to compete (b) an unfair way
- 40.True or false: “we sell things” is not a unique selling point. (a) False (b) True
Answer key
- a clear USP
- an unfair way
- False
- to set a fair price
- a unique selling point
- a fair way to compete
- a clear USP
- free name tags
- breaking their sign
- personalised with names
- we sell things
- not a USP
- we are open
- False
- we have a table
- grabbing their spot
- ask what buyers miss
- False
- friendlier service
- posting fake reviews
- grabbing their spot
- False
- better quality
- a new flavour each week
- not a USP
- lying about a rival
- we have a table
- a new flavour
- a clear USP
- same as every stall
- copying a rival’s logo
- spreading rumours
- True
- a fair way to compete
- not a USP
- delivered to your door
- faster service
- ready in five minutes
- an unfair way
- True
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